ECTS Information Package / Course Catalogue
HOME INSTITUTIONAL INFORMATIONINFORMATION ON DEGREE PROGRAMMES E-Commerce And MarketingCERTIFICATE PROGRAMMESUSEFUL INFORMATION, RESOURCES & SERVICES FOR STUDENTSUSEFUL LINKS AND DOCUMENTSADITIONAL & SUPPORTING INFORMATION
- About Beykoz University
- Mission, Vision & Core Values
- Education Model
- Institutional Learning Outcomes (ILOs)
- University Common Courses
- Academic Calendar
- List of Programmes Offered
- Admission & Registritaion
- Credit Transfer And Recognition Of Prior Learning
- ECTS Credit Allocation
- Academic Counselling And Monitoring For Student Achievement
- Language Policy
- Diploma, Diploma Supplement & Europass Documents
E-COMMERCE AND MARKETING ASSOCIATE`S (SHORT CYCLE) DEGREE PROGRAMME |
|||||
|---|---|---|---|---|---|
| Level of Qualification & Field of Study | |||||
Associate (Short Cycle) Degree |
2 |
120 |
Full Time |
|
|
PROGRAM STRUCTURE |
| 1. Semester | |||||||||
| Course Code | Course Name | Language | Theoretical | Practical | Local Credits | ECTS Credits | Course Category | ||
| 50031YETOZ-YGP2041 | Competency Development Program I (Career Planning I) | Turkish | 1 | 0 | 1 | 1 | Competency Development (University Compulsary) | ||
| 50231YEEOZ-ING1051 | English I | English | 2 | 0 | 2 | 4 | Competency Development (Compulsary National) | ||
| 50311TATOZ-EKO3011 | Economics | Turkish | 2 | 0 | 2 | 3 | Field Specific | ||
| 50411TATOZ-ISL3031 | Accounting | Turkish | 2 | 0 | 2 | 3 | Field Specific | ||
| 50413METOZ-ETP0011 | Basic Concepts in E-Commerce | Turkish | 2 | 0 | 2 | 5 | Programme Specific | ||
| 50413TATOZ-ISL3021 | Business Management | Turkish | 2 | 0 | 2 | 3 | Field Specific | ||
| 50413TATOZ-LOJ0021 | Logistics Management | Turkish | 2 | 0 | 2 | 3 | Field Specific | ||
| 50414TATOZ-ISL3041 | Marketing Management | Turkish | 2 | 0 | 2 | 3 | Field Specific | ||
| 50421GETOZ-HUK2031 | Basic Law | Turkish | 2 | 0 | 2 | 5 | Programme Specific | ||
| Number of Credits | 17 | 30 | |||||||
| 2. Semester | |||||||||
| Course Code | Course Name | Language | Theoretical | Practical | Local Credits | ECTS Credits | Course Category | ||
| 50231YEEOZ-ING1062 | English II | English | 2 | 0 | 2 | 4 | Competency Development (Compulsary National) | ||
| 50413METOZ-ETP0022 | Mobile Marketing | Turkish | 3 | 0 | 3 | 5 | Programme Specific | ||
| 50413METOZ-ETP0052 | Consumer Behavior | Turkish | 2 | 0 | 2 | 4 | Programme Specific | ||
| 50413METOZ-LOJ0062 | Supply Chain Management | Turkish | 2 | 0 | 2 | 4 | Field Specific | ||
| 50413TATOZ-UTI3072 | International Trade | Turkish | 2 | 0 | 2 | 3 | Programme Specific | ||
| 50414METOZ-DIT0052 | International Marketing | Turkish | 2 | 0 | 2 | 4 | Programme Specific | ||
| 50541GETOZ-TMA2072 | Trade Mathematics | Turkish | 2 | 0 | 2 | 3 | Programme Specific | ||
| Competency Development Course I (Associate) | 0 | 0 | 2 | 3 | Competency Development (University Elective) | ||||
| Number of Credits | 17 | 30 | |||||||
| 3. Semester | |||||||||
| Course Code | Course Name | Language | Theoretical | Practical | Local Credits | ECTS Credits | Course Category | ||
| 50222YETOZ-ATA1043 | Principles of Atatürk and History of Turkish Revolution | Turkish | 4 | 0 | 4 | 4 | Competency Development (Compulsary National) | ||
| 50232YETOZ-TRK1033 | Turkish language | Turkish | 4 | 0 | 4 | 4 | Competency Development (Compulsary National) | ||
| 50417IUTOZ-ETP0093 | Work Placement Training | Turkish | 0 | 0 | 17 | 22 | Workplacement Training | ||
| Number of Credits | 25 | 30 | |||||||
| 4. Semester | |||||||||
| Course Code | Course Name | Language | Theoretical | Practical | Local Credits | ECTS Credits | Course Category | ||
| 50031YETOZ-YGP2103 | Competency Development Program II (Career Planning II) | Turkish | 1 | 0 | 1 | 1 | Competency Development (University Compulsary) | ||
| 50321METOZ-GOI0124 | Digital Advertising | Turkish | 2 | 0 | 2 | 4 | Programme Specific | ||
| 50413METOZ-ETP0044 | Digital Marketing Communication and Strategies | Turkish | 2 | 1 | 3 | 5 | Programme Specific | ||
| 50413METOZ-ETP0054 | Social Media and Content Marketing | Turkish | 2 | 0 | 2 | 4 | Programme Specific | ||
| 50413METOZ-LOJ0114 | Project Management | Turkish | 1 | 1 | 2 | 5 | Field Specific | ||
| 50612METOZ-BLP0081 | Temel Bilgi Teknolojileri | Turkish | 1 | 1 | 2 | 4 | Programme Specific | ||
| 50612METOZ-GOI0164 | Web Design | Turkish | 1 | 1 | 2 | 4 | Programme Specific | ||
| Competency Development Course II (Associate) | 0 | 0 | 2 | 3 | Competency Development (University Elective) | ||||
| Number of Credits | 16 | 30 | |||||||
| Total Local & ECTS Credits of the Programme | 75 | 120 | |||||||
| % 20.00 | % 41.67 | % 20.00 | % 18.33 |