Course Learning Outcomes (CLOs) are those describing the knowledge, skills and competencies that students are expected to achieve upon successful completion of the course. In this context, Course Learning Outcomes defined for this course unit are as follows:
|
|
Knowledge
(Described as Theoritical and/or Factual Knowledge.)
|
1) The student will know the concept and process of entrepreneurship
|
2) Students will be able to master creativity and innovation processes in entrepreneurship
|
3) The student will know how to buy an existing business or to enter into a franchising system
|
4) The student will be able to create business model and strategies
|
5) The student will know all components of business plans and will be able to prepare one.
|
Skills
(Describe as Cognitive and/or Practical Skills.)
|
Competences
(Described as "Ability of the learner to apply knowledge and skills autonomously with responsibility", "Learning to learn"," Communication and social" and "Field specific" competences.)
|
Week |
Subject |
Materials Sharing * |
|
Related Preparation |
Further Study |
1) |
Concept and Types of Entrepreneurship and Ethics in Entrepreneurship |
Textbook and notes, reading suggestions, internet research
|
|
2) |
Economic, Social and Cultural Foundations of Entrepreneurship |
Textbooks and notes, reading suggestions, internet research
|
|
3) |
Business Model, Entrepreneurship Processes and Business Idea |
Textbooks and notes, reading suggestions, internet research
|
|
4) |
Business Model, Entrepreneurship Processes and Business Idea |
Textbooks and notes, reading suggestions, internet research
|
|
5) |
Business Model, Entrepreneurship Processes ve Business Idea |
Textbooks and notes, reading suggestions, internet research
|
|
6) |
Design for Entrepreneurship |
Textbooks and notes, reading suggestions, internet research
|
|
7) |
Entrepreneurship Climate |
Textbooks and notes, reading suggestions, internet research
|
|
8) |
Mid-term exam |
|
|
9) |
Franchising and Acquisition |
Textbooks and notes, reading suggestions, internet research
|
|
10) |
Starting a Business |
Textbooks and notes, reading suggestions, internet research
|
|
11) |
Termination of the Initiative: Liquidation, Bankruptcy and Merger |
Textbooks and notes, reading suggestions, internet research
|
|
12) |
Project Presentation |
|
|
13) |
Project Presentation |
|
|
14) |
Project Presentation |
|
|
Course Notes / Textbooks: |
- Girişimcilik ve İş Kurma T.C. Anadolu Üniversitesi Yayını (2015) Prof.Dr. Yılmaz Ürper, Yrd. Doç. Dr. B. Tuğberk Tosunoğlu, Doç. Dr. C. Hakan Kağnıcıoğlu, Doç. Dr. Mehmet Başar, Yrd. Doç. Dr. A. Emre Demirci, Prof. Dr. Necdet Sağlam.
- Girişimcilik, Temel Kavramlar, Girişimcilik Türleri, Girişimcilikte Güncel Konular, 2017, Cinius Yayınları.
- Girişimcilik Okulu, E. Aysan Doğaner, 2014, Kuraldışı Yayıncılık.
|
References: |
Internet ve basından güncel konular
Internet and press
|
(KPLOs and SPLOs are the abbreviations for Key & Sub- Programme Learning Outcomes, respectively. )
|
Programme Learning Outcomes |
Contribution Level (from 1 to 5) |
1) |
Have basic, theoretical and applied knowledge about E-Commerce. |
|
|
1.1 Defines the e-commerce concept and basic concepts related to e-commerce. |
|
|
1.2 Knows the process of e-commerce. |
|
2) |
Have basic, theoretical and applied knowledge about Marketing. |
|
|
2.1 Have general knowledge about marketing practices. |
|
|
2.2 Have knowledge about marketing elements. |
|
|
2.3 understand the basic strategy of marketing. |
|
|
2.4 knows mobile marketing applications. |
|
|
2.5 Have knowledge about mobile commerce. |
|
|
2.6 can design a mobile marketing campaign. |
|
|
2.7 Have a good grasp of the important details of international marketing. |
|
|
2.8 knows digital advertising practices and strategies. |
|
|
2.9 can design a digital advertisement sample. |
|
|
2.10 Have knowledge about social media marketing and advertising. |
|
3) |
Learns the basics of web design. |
|
4) |
Applies the theoretical knowledge learned by being in business life for one semester. |
|
|
4.1 Experiences all processes in business life. |
|
|
4.2 It takes part in activities related to the field of education in an enterprise operating in its field. |
|
|
4.3 Compares the theoretical information with the application. |
|
|
4.4 They compile their knowledge and experience in the field. |
|
5) |
Gains at a basic level the competencies that develop in line with the expectations of the business world and society and are defined as the institutional outputs of our university. |
|
|
5.1 Gains the ability to analyze and solve problems. |
|
|
5.2 Has ethical and social responsibility awareness. |
|
|
5.3 Takes responsibility as a team member in works and transactions related to his/her field. |
|
|
5.4 Is aware of written and verbal communication and interaction. |
|
|
5.5 Gains awareness of lifelong learning. |
|
|
5.6 Evaluates the developments in the field with an entrepreneurial approach. |
|
|
5.7 Gains the ability to communicate in a Foreign Language (English) defined at least A2 level of the European Language Portfolio. |
|
|
|
|
WORKLOAD OF TEACHING & LEARNING ACTIVITIES |
Teaching & Learning Activities |
# of Activities per semester |
Duration (hour) |
Total Workload |
Course |
14 |
2 |
28 |
Laboratory |
0 |
0 |
0 |
Application |
0 |
0 |
0 |
Special Course Internship (Work Placement) |
0 |
0 |
0 |
Field Work |
0 |
0 |
0 |
Study Hours Out of Class |
14 |
2 |
28 |
Presentations / Seminar |
0 |
0 |
0 |
Project |
0 |
0 |
0 |
Homework Assignments |
1 |
6 |
6 |
Total Workload of Teaching & Learning Activities |
- |
- |
62 |
WORKLOAD OF ASSESMENT & EVALUATION ACTIVITIES |
Assesment & Evaluation Activities |
# of Activities per semester |
Duration (hour) |
Total Workload |
Quizzes |
2 |
1 |
2 |
Midterms |
1 |
1 |
1 |
Semester Final Exam |
1 |
1 |
1 |
Total Workload of Assesment & Evaluation Activities |
- |
- |
4 |
TOTAL WORKLOAD (Teaching & Learning + Assesment & Evaluation Activities) |
66 |
ECTS CREDITS OF THE COURSE (Total Workload/25.5 h) |
4 |