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SECTION I: GENERAL INFORMATION ABOUT THE COURSE

Course Code Course Name Year Semester Theoretical Practical Credit ECTS
50612METOZ-GOI0164 Web Design 2 Spring 1 1 2 4
Course Type : Compulsory
Cycle: Associate      TQF-HE:5. Master`s Degree      QF-EHEA:Short Cycle      EQF-LLL:5. Master`s Degree
Language of Instruction: Turkish
Prerequisities and Co-requisities: N/A
Mode of Delivery: Face to face
Name of Coordinator: Instructor KADRİYE BEKTAŞ
Dersin Öğretim Eleman(lar)ı:



Dersin Kategorisi: Programme Specific

SECTION II: INTRODUCTION TO THE COURSE

Course Objectives & Content

Course Objectives: The aim of this course is to teach basic information about browser technologies and to write code using the Dreamweaver program in HTML and JavaScript languages.
Course Content: The course includes the history of the internet, its introduction and development in the internet environment, website environments and usage, basics of HTML and usage tags, basics and usage of CSS, introduction to JavaScript programming and sample applications.

Course Learning Outcomes (CLOs)

Course Learning Outcomes (CLOs) are those describing the knowledge, skills and competencies that students are expected to achieve upon successful completion of the course. In this context, Course Learning Outcomes defined for this course unit are as follows:
Knowledge (Described as Theoritical and/or Factual Knowledge.)
  1) Students who pass this course will know how to use client-side and server-side scripting languages ​​to solve web programming-related problems.
  2) 1- Recognize the relevant principles of basic communication, design and web design. 2- It is used in web design and has enough information to use its programs sufficiently. 3- Recognize contemporary, original, aesthetic and applicable digital design products. 4. Knows and follows the authorities in the field of art and desig
  3) They will have basic knowledge about CSS.
Skills (Describe as Cognitive and/or Practical Skills.)
  1) 1- It has aesthetic point of view to produce digital design product. 2. Create digital design products and projects. 3- Plan the stages of creation, application and production of digital design. 4- Use computer-aided digital design programs effectively and quickly.
  2) Selects the program for graphical object design.
  3) Prepares draft documents and visual components for the web page.
  4) It uses HTML code or CSS and javascript codes with the help of a web editor.
  5) It selects the domain and name for the web page to be published, uploads and updates the page to the web server.
Competences (Described as "Ability of the learner to apply knowledge and skills autonomously with responsibility", "Learning to learn"," Communication and social" and "Field specific" competences.)
  1) 1- Independently prepare the ideas, drafts, concept creation and implementation processes in digital design product creation. 2- Advertising agencies, graphic design studios, advertising departments of companies; create advertising campaign concepts and design products. 3. Has the ability to present digital designs and projects. 4- Followed up-to-date communication programs and design perspective.
  2) 1- Critically evaluates advanced knowledge in the field of digital design. 2- To have the consciousness of the necessity of lifelong learning. 3. Continuously develops professional knowledge and skills. 4- Gain the ability to evaluate designs from an objective point of view.
  3) 1- Design all kinds of digital design products according to design criteria. 2. Has the ability to use professional computer programs professionally, efficiently and quickly. 3 - Professional responsibilities related to work areas such as advertising agencies and design studios are capable of acting in accordance with their ethical values.
  4) 1- The team has the ability to be involved in their work in a harmonious, productive and effective manner.

Weekly Course Schedule

Week Subject
Materials Sharing *
Related Preparation Further Study
1) Introduction to Web Design course. Information about the content, operation and exams of the course. Through the document prepared by the teaching staff.
2) Web site terms and their intended use. Through the document prepared by the teaching staff.
3) Tips to Attract More Visitors to Your Website - Introduction to HTML Through the document prepared by the teaching staff.
4) HTML Script and Body Tags / Applications Through the document prepared by the teaching staff.
5) Text And Appearance Editing Tags / Applications Through the document prepared by the teaching staff.
6) Table Structure in HTML / Applications Through the document prepared by the teaching staff.
7) Framework Structure in HTML / Applications Through the document prepared by the teaching staff.
8) Midterm Questions from the course content processed until the midterm exam period.
9) Form Structure in HTML / Applications Through the document prepared by the teaching staff.
10) Meta Tags in HTML / Applications Through the document prepared by the teaching staff.
11) Introduction to CSS, Formatting Text, Colors and Backgrounds Review static web site designs in online environment and create preliminary reports.
12) Text formatting, image and hyperlink formatting with CSS Review dynamic web site designs in online environment and create preliminary reports.
13) Table and form formatting with CSS Review dynamic web site designs in online environment and create preliminary reports.
14) Control page layout with CSS Review and report on active responsive sites in online environment.
15) Preparing web pages using HTML and CSS with examples and course evaluation Landing page and advergame interface review and report creation.
16) Final exam Questions prepared over the topics covered until the final period.
*These fields provides students with course materials for their pre- and further study before and after the course delivered.

Recommended or Required Reading & Other Learning Resources/Tools

Course Notes / Textbooks: Ders Sunumları Materyal
References: Materyal

Level of Contribution of the Course to PLOs

No Effect 1 Lowest 2 Low 3 Average 4 High 5 Highest
           
Programme Learning Outcomes Contribution Level (from 1 to 5)
1) To demonstrate the ability to analyze and explain the fundamental concepts, theoretical frameworks, and legal regulations pertaining to the field of e-commerce and marketing.
2) To possess up-to-date knowledge of the digital commerce ecosystem, consumer behavior, and marketing strategies.
3) To demonstrate the ability to identify challenges within digital marketing, logistics, and foreign trade processes, and to propose fundamental solutions accordingly.
4) To demonstrate the ability to formulate marketing strategies through the application of data analysis, search engine optimization (SEO), search engine marketing (SEM), and e-commerce software platforms.
5) To demonstrate the ability to integrate business management, accounting, and foreign trade knowledge into digital trade operations and processes.
6) To be able to effectively manage operations such as product, customer, and order management on e-commerce platforms.
7) To be able to follow digital transformation and technology trends with an awareness of lifelong learning.
8) To demonstrate the ability to critically assess advancements in the field and effectively integrate acquired knowledge into organizational and business processes.
9) To be able to work effectively within a team and take responsibility.
10) To be able to effectively use written and verbal communication skills in the workplace and prepare professional presentations for senior management.
11) To be able to create content targeted at the audience on social media and digital platforms, and manage digital brand communication at a basic level.

SECTION IV: TEACHING-LEARNING & ASSESMENT-EVALUATION METHODS OF THE COURSE

Teaching & Learning Methods of the Course

(All teaching and learning methods used at the university are managed systematically. Upon proposals of the programme units, they are assessed by the relevant academic boards and, if found appropriate, they are included among the university list. Programmes, then, choose the appropriate methods in line with their programme design from this list. Likewise, appropriate methods to be used for the course units can be chosen among those defined for the programme.)
Teaching and Learning Methods defined at the Programme Level
Teaching and Learning Methods Defined for the Course
Lectures
Discussion
Problem Solving
Demonstration
Views
Homework
Project Preparation
Brain Storming
Individual and Group Work

Assessment & Evaluation Methods of the Course

(All assessment and evaluation methods used at the university are managed systematically. Upon proposals of the programme units, they are assessed by the relevant academic boards and, if found appropriate, they are included among the university list. Programmes, then, choose the appropriate methods in line with their programme design from this list. Likewise, appropriate methods to be used for the course units can be chosen among those defined for the programme.)
Aassessment and evaluation Methods defined at the Programme Level
Assessment and Evaluation Methods defined for the Course
Midterm
Final Exam

Contribution of Assesment & Evalution Activities to Final Grade of the Course

Measurement and Evaluation Methods # of practice per semester Level of Contribution
Quizzes 2 % 10.00
Midterms 1 % 40.00
Semester Final Exam 1 % 50.00
Total % 100
PERCENTAGE OF SEMESTER WORK % 50
PERCENTAGE OF FINAL WORK % 50
Total % 100

SECTION V: WORKLOAD & ECTS CREDITS ALLOCATED FOR THE COURSE

WORKLOAD OF TEACHING & LEARNING ACTIVITIES
Teaching & Learning Activities # of Activities per semester Duration (hour) Total Workload
Course 14 2 28
Laboratory 0 0 0
Application 4 4 16
Special Course Internship (Work Placement) 0 0 0
Field Work 0 0 0
Study Hours Out of Class 0 0 0
Presentations / Seminar 0 0 0
Project 0 0 0
Homework Assignments 0 0 0
Total Workload of Teaching & Learning Activities - - 44
WORKLOAD OF ASSESMENT & EVALUATION ACTIVITIES
Assesment & Evaluation Activities # of Activities per semester Duration (hour) Total Workload
Quizzes 2 2 4
Midterms 1 5 5
Semester Final Exam 1 5 5
Total Workload of Assesment & Evaluation Activities - - 14
TOTAL WORKLOAD (Teaching & Learning + Assesment & Evaluation Activities) 58
ECTS CREDITS OF THE COURSE (Total Workload/25.5 h) 4