Course Learning Outcomes (CLOs) are those describing the knowledge, skills and competencies that students are expected to achieve upon successful completion of the course. In this context, Course Learning Outcomes defined for this course unit are as follows:
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Knowledge
(Described as Theoritical and/or Factual Knowledge.)
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1) 1- Recognize the relevant principles of basic communication, design and web design.
2- It is used in web design and has enough information to use its programs sufficiently.
3- Recognize contemporary, original, aesthetic and applicable digital design products.
4. Knows and follows the authorities in the field of art and desig
2.1) They will have basic knowledge about CSS.
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Skills
(Describe as Cognitive and/or Practical Skills.)
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1) 1- It has aesthetic point of view to produce digital design product.
2. Create digital design products and projects.
3- Plan the stages of creation, application and production of digital design.
4- Use computer-aided digital design programs effectively and quickly.
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2)
3.1) Selects the program for graphical object design.
3.2) Prepares draft documents and visual components for the web page.
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3)
4.3) It uses HTML code or CSS and javascript codes with the help of a web editor.
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4)
5.4) It selects the domain and name for the web page to be published, uploads and updates the page to the web server.
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Competences
(Described as "Ability of the learner to apply knowledge and skills autonomously with responsibility", "Learning to learn"," Communication and social" and "Field specific" competences.)
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1) 1- Independently prepare the ideas, drafts, concept creation and implementation processes in digital design product creation.
2- Advertising agencies, graphic design studios, advertising departments of companies; create advertising campaign concepts and design products.
3. Has the ability to present digital designs and projects.
4- Followed up-to-date communication programs and design perspective.
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2) 1- Critically evaluates advanced knowledge in the field of digital design.
2- To have the consciousness of the necessity of lifelong learning.
3. Continuously develops professional knowledge and skills.
4- Gain the ability to evaluate designs from an objective point of view.
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3) 1- Design all kinds of digital design products according to design criteria.
2. Has the ability to use professional computer programs professionally, efficiently and quickly.
3 - Professional responsibilities related to work areas such as advertising agencies and design studios are capable of acting in accordance with their ethical values.
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4) 1- The team has the ability to be involved in their work in a harmonious, productive and effective manner.
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Week |
Subject |
Materials Sharing * |
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Related Preparation |
Further Study |
1) |
Introduction to Web Design course. Information about the content, operation and exams of the course. |
Through the document prepared by the teaching staff.
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2) |
Web site terms and their intended use. |
Through the document prepared by the teaching staff.
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3) |
Tips to Attract More Visitors to Your Website - Introduction to HTML |
Through the document prepared by the teaching staff.
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4) |
HTML Script and Body Tags / Applications |
Through the document prepared by the teaching staff.
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5) |
Text And Appearance Editing Tags / Applications |
Through the document prepared by the teaching staff.
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6) |
Table Structure in HTML / Applications |
Through the document prepared by the teaching staff.
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7) |
Framework Structure in HTML / Applications |
Through the document prepared by the teaching staff.
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8) |
Midterm |
Questions from the course content processed until the midterm exam period.
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9) |
Form Structure in HTML / Applications |
Through the document prepared by the teaching staff.
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10) |
Meta Tags in HTML / Applications |
Through the document prepared by the teaching staff.
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11) |
Introduction to CSS, Formatting Text, Colors and Backgrounds |
Review static web site designs in online environment and create preliminary reports.
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12) |
Text formatting, image and hyperlink formatting with CSS |
Review dynamic web site designs in online environment and create preliminary reports.
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13) |
Table and form formatting with CSS |
Review dynamic web site designs in online environment and create preliminary reports.
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14) |
Control page layout with CSS |
Review and report on active responsive sites in online environment.
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15) |
Preparing web pages using HTML and CSS with examples and course evaluation |
Landing page and advergame interface review and report creation.
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16) |
Final exam |
Questions prepared over the topics covered until the final period.
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(KPLOs and SPLOs are the abbreviations for Key & Sub- Programme Learning Outcomes, respectively. )
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Programme Learning Outcomes |
Contribution Level (from 1 to 5) |
1) |
Have basic, theoretical and applied knowledge about E-Commerce. |
2 |
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1.1 Defines the e-commerce concept and basic concepts related to e-commerce. |
2 |
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1.2 Knows the process of e-commerce. |
3 |
2) |
Have basic, theoretical and applied knowledge about Marketing. |
2 |
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2.1 Have general knowledge about marketing practices. |
2 |
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2.2 Have knowledge about marketing elements. |
3 |
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2.3 understand the basic strategy of marketing. |
2 |
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2.4 knows mobile marketing applications. |
3 |
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2.5 Have knowledge about mobile commerce. |
2 |
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2.6 can design a mobile marketing campaign. |
2 |
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2.7 Have a good grasp of the important details of international marketing. |
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2.8 knows digital advertising practices and strategies. |
3 |
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2.9 can design a digital advertisement sample. |
4 |
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2.10 Have knowledge about social media marketing and advertising. |
2 |
3) |
Learns the basics of web design. |
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4) |
Applies the theoretical knowledge learned by being in business life for one semester. |
2 |
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4.1 Experiences all processes in business life. |
2 |
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4.2 It takes part in activities related to the field of education in an enterprise operating in its field. |
2 |
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4.3 Compares the theoretical information with the application. |
3 |
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4.4 They compile their knowledge and experience in the field. |
3 |
5) |
Gains at a basic level the competencies that develop in line with the expectations of the business world and society and are defined as the institutional outputs of our university. |
2 |
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5.1 Gains the ability to analyze and solve problems. |
2 |
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5.2 Has ethical and social responsibility awareness. |
5 |
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5.3 Takes responsibility as a team member in works and transactions related to his/her field. |
3 |
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5.4 Is aware of written and verbal communication and interaction. |
4 |
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5.5 Gains awareness of lifelong learning. |
3 |
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5.6 Evaluates the developments in the field with an entrepreneurial approach. |
4 |
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5.7 Gains the ability to communicate in a Foreign Language (English) defined at least A2 level of the European Language Portfolio. |
2 |
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WORKLOAD OF TEACHING & LEARNING ACTIVITIES |
Teaching & Learning Activities |
# of Activities per semester |
Duration (hour) |
Total Workload |
Course |
14 |
2 |
28 |
Laboratory |
0 |
0 |
0 |
Application |
4 |
4 |
16 |
Special Course Internship (Work Placement) |
0 |
0 |
0 |
Field Work |
0 |
0 |
0 |
Study Hours Out of Class |
0 |
0 |
0 |
Presentations / Seminar |
0 |
0 |
0 |
Project |
0 |
0 |
0 |
Homework Assignments |
0 |
0 |
0 |
Total Workload of Teaching & Learning Activities |
- |
- |
44 |
WORKLOAD OF ASSESMENT & EVALUATION ACTIVITIES |
Assesment & Evaluation Activities |
# of Activities per semester |
Duration (hour) |
Total Workload |
Quizzes |
2 |
2 |
4 |
Midterms |
1 |
5 |
5 |
Semester Final Exam |
1 |
5 |
5 |
Total Workload of Assesment & Evaluation Activities |
- |
- |
14 |
TOTAL WORKLOAD (Teaching & Learning + Assesment & Evaluation Activities) |
58 |
ECTS CREDITS OF THE COURSE (Total Workload/25.5 h) |
4 |