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SECTION I: GENERAL INFORMATION ABOUT THE COURSE

Course Code Course Name Year Semester Theoretical Practical Credit ECTS
60031METOZ-HIR0356 Media Psychology 3 Spring 2 0 2 5
Course Type : Compulsory
Cycle: Bachelor      TQF-HE:6. Master`s Degree      QF-EHEA:First Cycle      EQF-LLL:6. Master`s Degree
Language of Instruction: Turkish
Prerequisities and Co-requisities: N/A
Mode of Delivery: Face to face
Name of Coordinator: RA FERHAT ERDİNÇ KAYGUSUZ
Dersin Öğretim Eleman(lar)ı:

Dersin Kategorisi: Programme Specific

SECTION II: INTRODUCTION TO THE COURSE

Course Objectives & Content

Course Objectives: This course is specifically structured to explore current debates and findings on the psychological significance and effects of media. Students will gain an understanding of how media influence individuals' knowledge, attitudes and behaviors.
Course Content: This course includes the analysis of the psychological effects of media content and presentation. The course has a variety of topics such as the historical development of media psychology and the importance of approaching media from a psychological perspective, the potential effects of violence, depersonalization, pornography, discrimination on media users and viewers.

Course Learning Outcomes (CLOs)

Course Learning Outcomes (CLOs) are those describing the knowledge, skills and competencies that students are expected to achieve upon successful completion of the course. In this context, Course Learning Outcomes defined for this course unit are as follows:
Knowledge (Described as Theoritical and/or Factual Knowledge.)
  1) He/She explains media definition and types.
  2) He/She comperes traditional and new media applications.
  3) He/She explains the relationship between media and psychology.
  4) He/She defines the content of the phenomenon of media psychology.
Skills (Describe as Cognitive and/or Practical Skills.)
  1) He/She analyzes the psychological effects of media content on individuals.
Competences (Described as "Ability of the learner to apply knowledge and skills autonomously with responsibility", "Learning to learn"," Communication and social" and "Field specific" competences.)
  1) He/She independently researches and evaluates the psychological effects of media on individuals and society.

Weekly Course Schedule

Week Subject
Materials Sharing *
Related Preparation Further Study
1) Introduction to the course
2) Introduction to media psychology: Defining the field and its history Required readings (articles, book chapters, etc.)
3) Theoretical issues in media research and "effects" tradition Required readings (articles, book chapters, etc.)
4) Research methods and design in media psychology Required readings (articles, book chapters, etc.)
5) Advertising and media psychology: Cognitive and behavioral effects Required readings (articles, book chapters, etc.)
6) Violence in the media, its forms and desensitization Required readings (articles, book chapters, etc.)
7) Race, ethnicity and media Required readings (articles, book chapters, etc.)
8) Mid-term exams
9) Gender representations in the media Required readings (articles, book chapters, etc.)
10) Pornography and sexuality Required readings (articles, book chapters, etc.)
11) Video games and its effects: Research and theories Required readings (articles, book chapters, etc.)
12) Online risks: Children, adolescents and the internet Required readings (articles, book chapters, etc.)
13) Artificial intelligence and algorithmic bias Required readings (articles, book chapters, etc.)
14) Media literacy Required readings (articles, book chapters, etc.)
15) Final Exams
16) Final Exams
*These fields provides students with course materials for their pre- and further study before and after the course delivered.

Recommended or Required Reading & Other Learning Resources/Tools

Course Notes / Textbooks: Öğretim Üyesi/Öğretim Elemanı Ders Notları
References: -Giles. D, (2003). Media Psychology. Lawrence Erlbaum Associates & Publishers: London
-Sanborn, F. W., & Harris, R. J. (2019). A cognitive psychology of mass communication (7th ed.). New York: Routledge. (pp. 268-305)
-Smith, S., & Ferguson, C. J. (2019). The effects of violent media on children. In E. V. Beresin & C. K. Olson (Eds.), Child and adolescent psychiatry and the media (pp. 1-9). Elsevier.
-Cawston, A. (2019). The feminist case against pornography: A review and reevaluation. Inquiry, 62(6), 624-658.

SECTION III: RELATIONSHIP BETWEEN COURSE UNIT AND COURSE LEARNING OUTCOMES (CLOs)

(The matrix below shows how the course learning outcomes (CLOs) associates with programme learning outcomes (both KPLOs & SPLOs) and, if exist, the level of quantitative contribution to them.)

Relationship Between CLOs & PLOs

(KPLOs and SPLOs are the abbreviations for Key & Sub- Programme Learning Outcomes, respectively. )
CLOs/PLOs KPLO 1 KPLO 2 KPLO 3 KPLO 4 KPLO 5
1 2 3 4 5 1 2 3 1 2 3 4 1 2 3 4 1 2 3 4 5 6 7 8 9 10 11 12
CLO1
CLO2
CLO3
CLO4
CLO5
CLO6

Level of Contribution of the Course to PLOs

No Effect 1 Lowest 2 Low 3 Average 4 High 5 Highest
           
Programme Learning Outcomes Contribution Level (from 1 to 5)
1) He/She comprehends communication in all aspects. 2
2) He/She follows the developments in our country and the world. 3
3) To apply the theoretical and conceptual information for the field of Public Relations and Advertising. 1
4) Applies the theoretical knowledge in business life during a semester. 3
5) S/he acquires the competencies that develop by the expectations of business world and the society defined as the institutional outcomes of our university on the advanced level in relation with his/her field. 4

SECTION IV: TEACHING-LEARNING & ASSESMENT-EVALUATION METHODS OF THE COURSE

Teaching & Learning Methods of the Course

(All teaching and learning methods used at the university are managed systematically. Upon proposals of the programme units, they are assessed by the relevant academic boards and, if found appropriate, they are included among the university list. Programmes, then, choose the appropriate methods in line with their programme design from this list. Likewise, appropriate methods to be used for the course units can be chosen among those defined for the programme.)
Teaching and Learning Methods defined at the Programme Level
Teaching and Learning Methods Defined for the Course
Lectures
Discussion
Case Study
Problem Solving
Demonstration
Views
Laboratory
Reading
Homework
Project Preparation
Thesis Preparation
Peer Education
Seminar
Technical Visit
Course Conference
Brain Storming
Questions Answers
Individual and Group Work
Role Playing-Animation-Improvisation
Active Participation in Class

Assessment & Evaluation Methods of the Course

(All assessment and evaluation methods used at the university are managed systematically. Upon proposals of the programme units, they are assessed by the relevant academic boards and, if found appropriate, they are included among the university list. Programmes, then, choose the appropriate methods in line with their programme design from this list. Likewise, appropriate methods to be used for the course units can be chosen among those defined for the programme.)
Aassessment and evaluation Methods defined at the Programme Level
Assessment and Evaluation Methods defined for the Course
Midterm
Presentation
Final Exam
Quiz
Report Evaluation
Homework Evaluation
Oral Exam
Thesis Defense
Jury Evaluation
Practice Exam
Evaluation of Implementation Training in the Workplace
Active Participation in Class
Participation in Discussions

Relationship Between CLOs & Teaching-Learning, Assesment-Evaluation Methods of the Course

(The matrix below shows the teaching-learning and assessment-evaluation methods designated for the course unit in relation to the course learning outcomes.)
LEARNING & TEACHING METHODS
COURSE LEARNING OUTCOMES
ASSESMENT & EVALUATION METHODS
CLO1 CLO2 CLO3 CLO4 CLO5 CLO6
-Lectures -Midterm
-Discussion -Presentation
-Case Study -Final Exam
-Problem Solving -Quiz
-Demonstration -Report Evaluation
-Views -Homework Evaluation
-Laboratory -Oral Exam
-Reading -Thesis Defense
-Homework -Jury Evaluation
-Project Preparation -Practice Exam
-Thesis Preparation -Evaluation of Implementation Training in the Workplace
-Peer Education -Active Participation in Class
-Seminar - Participation in Discussions
-Technical Visit
-Course Conference
-Brain Storming
-Questions Answers
-Individual and Group Work
-Role Playing-Animation-Improvisation
-Active Participation in Class

Contribution of Assesment & Evalution Activities to Final Grade of the Course

Measurement and Evaluation Methods # of practice per semester Level of Contribution
Homework Assignments 3 % 30.00
Midterms 1 % 20.00
Semester Final Exam 1 % 50.00
Total % 100
PERCENTAGE OF SEMESTER WORK % 50
PERCENTAGE OF FINAL WORK % 50
Total % 100

SECTION V: WORKLOAD & ECTS CREDITS ALLOCATED FOR THE COURSE

WORKLOAD OF TEACHING & LEARNING ACTIVITIES
Teaching & Learning Activities # of Activities per semester Duration (hour) Total Workload
Course 0 0 0
Laboratory 0 0 0
Application 0 0 0
Special Course Internship (Work Placement) 0 0 0
Field Work 0 0 0
Study Hours Out of Class 0 0 0
Presentations / Seminar 0 0 0
Project 0 0 0
Homework Assignments 2 50 100
Total Workload of Teaching & Learning Activities - - 100
WORKLOAD OF ASSESMENT & EVALUATION ACTIVITIES
Assesment & Evaluation Activities # of Activities per semester Duration (hour) Total Workload
Quizzes 0 0 0
Midterms 1 50 50
Semester Final Exam 1 50 50
Total Workload of Assesment & Evaluation Activities - - 100
TOTAL WORKLOAD (Teaching & Learning + Assesment & Evaluation Activities) 200
ECTS CREDITS OF THE COURSE (Total Workload/25.5 h) 5