SECTION I: GENERAL INFORMATION ABOUT THE COURSE

Course Code	Course Name	Year	Semester	Theoretical	Practical	Credit	ECTS
60314YETOS-SOS2042	Social Life and the Individual	1	Spring	2	0	2	3

Course Type :	University Elective
Cycle:	Bachelor      TQF-HE:6. Master`s Degree      QF-EHEA:First Cycle      EQF-LLL:6. Master`s Degree
Language of Instruction:	Turkish
Prerequisities and Co-requisities:	N/A
Mode of Delivery:	E-Learning
Name of Coordinator:	Dr. Öğr. Üyesi BENGİ BEZİRGAN TANIŞ
Dersin Öğretim Eleman(lar)ı:
Dersin Kategorisi:	Competency Development (University Elective)

SECTION II: INTRODUCTION TO THE COURSE

Course Objectives & Content

Course Objectives:

This course basically aims to focus on the interaction between social life and the individual. Considering the complexity of the relationship between the individual and society, this course first deals with the basic concepts such as socialization, social group, social status and role and the discussions around these concepts. Then, it is aimed to analyze the multifaceted individual-society relationship (agency-structure dichotomy) in different fields such as culture, environment, media, gender, urbanization, economy, politics, citizenship, globalization in life. In the context of these subjects, social relations, interactions, inequalities and problems are examined. In other words, while examining social life as a whole, the difficulties and problems faced by individuals in today's societies are within the scope of the course.

Course Content:

Introduction to the Course and Syllabus Socialization Social Groups Social Status and Social Role Social Stratification and Social Class Society and Culture Environment and Society MIDTERM Media, Mass Communication and Society Gender Relations Race, Ethnic Identity and Migration Economics, Business and Working Life Poverty, Social Exclusion and Welfare Citizenship, Nation State and Globalization

Course Specific Rules

There is a 70% attendance requirement for the course. Taking notes while listening to the lesson and asking the points that had not been understood during the lesson is very important for a better understanding and the success of the lesson. It is the student's responsibility to read the course slides, articles or book chapters that will be uploaded according to the weekly topics. It is obligatory to complete the weekly readings for each course before coming to the class and to participate in the class discussions. It is the responsibility of each student in the class to create a classroom environment where each student can express and defend their opinion clearly.

Course Learning Outcomes (CLOs)

Course Learning Outcomes (CLOs) are those describing the knowledge, skills and competencies that students are expected to achieve upon successful completion of the course. In this context, Course Learning Outcomes defined for this course unit are as follows:

Knowledge (Described as Theoritical and/or Factual Knowledge.)

1) The students will be able to have a basic understanding of the relationship between the individual and society.

2) The students will be able to develop their critical thinking ability concerning the agency-structure interaction.

Skills (Describe as Cognitive and/or Practical Skills.)

Competences (Described as "Ability of the learner to apply knowledge and skills autonomously with responsibility", "Learning to learn"," Communication and social" and "Field specific" competences.)

1) The students will be able to gain the ability to critically analyze the society they live in as well as other societies.

2) The students will be able to learn the effects of both micro and macro-level structures and relationships in societies on the lives of individuals.

3) The students will be able to develop an awareness of the relations and incompatibilities between social life and the individual within the context of current issues.

4) The students will be able to have basic knowledge of the main topics covered in the fields of social sciences.

Weekly Course Schedule

Week	Subject	Materials Sharing *
		Related Preparation	Further Study
1)	Introduction to the Course and Syllabus
2)	Socialization
3)	Social Groups
4)	Social Status and Social Role
5)	Social Stratification and Social Class
6)	Society and Culture
7)	Environment and Society
8)	Midterm
9)	Media, Mass Communication and Society
10)	Gender Relations
11)	Urbanization
12)	Economics, Business and Working Life
13)	Poverty, Social Exclusion and Welfare
14)	Globalization

*These fields provides students with course materials for their pre- and further study before and after the course delivered.

Recommended or Required Reading & Other Learning Resources/Tools

Course Notes / Textbooks:	Haftalık ders notları, makaleler ve videolar Online Beykoz'a yüklenmektedir.
References:

Level of Contribution of the Course to PLOs

No Effect	1 Lowest	2 Low	3 Average	4 High	5 Highest

	Programme Learning Outcomes	Contribution Level (from 1 to 5)
1)	Can explain the fundamental concepts, theories, and models of public relations and advertising.
2)	Can define ethical rules, legal regulations, and professional standards in the field of public relations and advertising.
3)	Can analyze the social, cultural, economic, and political contexts of public relations and advertising.
4)	Can develop public relations and advertising campaigns through target audience analysis.
5)	Can create innovative communication solutions using traditional and digital media tools.
6)	Can evaluate public relations and advertising strategies by conducting effectiveness analysis.
7)	Can take responsibility in public relations and advertising projects both individually and in team settings.
8)	Can utilize leadership and decision-making skills when determining public relations and advertising strategies.
9)	Can follow new trends and technological developments in public relations and advertising.
10)	Can generate knowledge in the field of public relations and advertising by using research and analytical skills.
11)	Can act in accordance with ethical and social responsibility principles in public relations and advertising.
12)	Can plan and implement crisis management, reputation management, and brand management processes.
13)	Can establish effective verbal and written communication in public relations and advertising processes.
14)	Can develop professional relationships in multicultural and global communication contexts.
15)	Can develop digital strategies in public relations and advertising using new media tools.

SECTION IV: TEACHING-LEARNING & ASSESMENT-EVALUATION METHODS OF THE COURSE

Teaching & Learning Methods of the Course

(All teaching and learning methods used at the university are managed systematically. Upon proposals of the programme units, they are assessed by the relevant academic boards and, if found appropriate, they are included among the university list. Programmes, then, choose the appropriate methods in line with their programme design from this list. Likewise, appropriate methods to be used for the course units can be chosen among those defined for the programme.)

Teaching and Learning Methods defined at the Programme Level	Teaching and Learning Methods Defined for the Course
Lectures
Discussion
Reading
Homework
Questions Answers
Individual and Group Work

Assessment & Evaluation Methods of the Course

(All assessment and evaluation methods used at the university are managed systematically. Upon proposals of the programme units, they are assessed by the relevant academic boards and, if found appropriate, they are included among the university list. Programmes, then, choose the appropriate methods in line with their programme design from this list. Likewise, appropriate methods to be used for the course units can be chosen among those defined for the programme.)

Aassessment and evaluation Methods defined at the Programme Level	Assessment and Evaluation Methods defined for the Course
Midterm
Final Exam
Homework Evaluation
Participation in Discussions

Contribution of Assesment & Evalution Activities to Final Grade of the Course

Measurement and Evaluation Methods	# of practice per semester	Level of Contribution
Homework Assignments	2	% 20.00
Midterms	1	% 30.00
Semester Final Exam	1	% 50.00
Total		% 100
PERCENTAGE OF SEMESTER WORK		% 50
PERCENTAGE OF FINAL WORK		% 50
Total		% 100

SECTION V: WORKLOAD & ECTS CREDITS ALLOCATED FOR THE COURSE

WORKLOAD OF TEACHING & LEARNING ACTIVITIES
Teaching & Learning Activities	# of Activities per semester	Duration (hour)	Total Workload
Course	14	2	28
Laboratory	0	0	0
Application	0	0	0
Special Course Internship (Work Placement)	0	0	0
Field Work	0	0	0
Study Hours Out of Class	14	3	42
Presentations / Seminar	0	0	0
Project	0	0	0
Homework Assignments	2	2	4
Total Workload of Teaching & Learning Activities	-	-	74
WORKLOAD OF ASSESMENT & EVALUATION ACTIVITIES
Assesment & Evaluation Activities	# of Activities per semester	Duration (hour)	Total Workload
Quizzes	0	0	0
Midterms	1	1	1
Semester Final Exam	1	1	1
Total Workload of Assesment & Evaluation Activities	-	-	2
TOTAL WORKLOAD (Teaching & Learning + Assesment & Evaluation Activities)			76
ECTS CREDITS OF THE COURSE (Total Workload/25.5 h)			3