(Below, Programme Learning Outcomes are shown as classified according to the same classification used for the Turkish Qualifications Framework (TQF-HE); that is knowledge, skills and competencies.)
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Knowledge
(Described as Theoritical and/or Factual Knowledge.)
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1) Ability to evaluate artistic, cultural, aesthetic developments and influences through historical and contemporary art and design products,
1.1) Has theoretical knowledge in the field of communication theories, visual culture, art and cinema history, advertising, brand and media management.
1.2) Has the theoretical knowledge about new media technologies, interactive media design, multi-media management, web design, oyun digital game design ından which are various fields of digital design.
1.3) Has theoretical knowledge in photography, film language and production processes, video post production, three dimensional design.
1.4) Has the knowledge to plan and conduct projects in the field and to make monitoring and evaluation.
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Skills
(Describe as Cognitive and/or Practical Skills.)
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2) Develops creative designs with the knowledge acquired in the field.
2.1) Has practical knowledge of creative directing during commercial shooting.
2.2) To make manual and computer aided drawing
2.3) Uses current graphics software in computer environment.
2.4) Having basic video capture and camera usage information; Video montage, Know editing techniques,
2.5) Web designing, developing and managing a web page effectively and effectively,
2.6) To be able to use current graphics software in computer environment,
2.7) Designs computer games and mobile applications in a manner that dominates digital and design areas.
2.8) To be able to use the technical equipments related to photography and image effectively and effectively,
2.9) Plans and conducts marketing activities of institutions and organizations through digital media and social media.
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3) Having enough knowledge to make creative directives during commercials,
3.1) Experience all processes in business life.
3.2) Takes part in the activities related to the field of education in an enterprise operating in its field.
3.3) Compares theoretical knowledge and application.
3.4) Compiles the knowledge and experience gained in the field.
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Competences
(Described as "Ability of the learner to apply knowledge and skills autonomously with responsibility", "Learning to learn"," Communication and social" and "Field specific" competences.)
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4) Gaining the competencies defined as the institutional outcomes of our university at the basic level in relation to the field, developing in line with the expectations of the business world and society.
4.1) Gains the ability to analyze and solve problems.
4.2) Has ethical and social responsibility awareness.
4.3) Takes responsibility as a team member in the field of business and operations.
4.4) Be aware of written, oral communication and interaction.
4.5) Follows advanced technologies and developments related to digital transformation.
4.6) Gain awareness of lifelong learning.
4.7) Has awareness of citizenship competence.
4.8) Evaluates the developments in the field with an entrepreneurial understanding.
4.9) To be able to communicate in a Foreign Language (English) defined at least at the A2 level of the European Language Portfolio.
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