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SECTION I: GENERAL INFORMATION ABOUT THE COURSE

Course Code Course Name Year Semester Theoretical Practical Credit ECTS
50213METOZ-GRT0051 Detection and Communication in Design 1 Fall 2 0 2 3
Course Type : Compulsory
Cycle: Associate      TQF-HE:5. Master`s Degree      QF-EHEA:Short Cycle      EQF-LLL:5. Master`s Degree
Language of Instruction: Turkish
Prerequisities and Co-requisities: N/A
Mode of Delivery: Face to face
Name of Coordinator: Dr. Öğr. Üyesi ALİ AŞUR DELEN
Dersin Öğretim Eleman(lar)ı: Dr. Öğr. Üyesi ALİ AŞUR DELEN
Instructor EZGİ ALAÇAM BOZTÜRK
Dersin Kategorisi:

SECTION II: INTRODUCTION TO THE COURSE

Course Objectives & Content

Course Objectives: The aim of the course is to apply the stimulus elements (such as rhythm, stain, balance, composition, color, typography) in terms of communication value in relation to the psychological dimension in the context of design. The evaluation criteria of the marks in the visual communication will be evaluated together with their usage areas.
Course Content: Design principles by analyzing the elements that affect visual perception and perception and analysis and evaluations within these principles. Point, line, texture, structure, form art, form production and principles; evaluating the possibilities of visual expression.

Course Learning Outcomes (CLOs)

Course Learning Outcomes (CLOs) are those describing the knowledge, skills and competencies that students are expected to achieve upon successful completion of the course. In this context, Course Learning Outcomes defined for this course unit are as follows:
Knowledge (Described as Theoritical and/or Factual Knowledge.)
  1) 1- Material knowledge about art and design, technical and technological possesses equipment and expresses this information. 2-Designs according to changing and evolving society dynamics. 3-At every stage of education, in the direction of science, technology and artistic values originality, narrative power, application of scientific method, analysis and the ability to use materials. 4-Visualization, perception, awareness, expression in the formation of creative thinking and bring these differences together for a new fiction and thought.
Skills (Describe as Cognitive and/or Practical Skills.)
  1) 1 - Recognize the basic problems related to the field and discuss these problems. These issues are Global and regional problems (environment, etc.). 2 - By evaluating the time and space conditions, design and visualize the project.
Competences (Described as "Ability of the learner to apply knowledge and skills autonomously with responsibility", "Learning to learn"," Communication and social" and "Field specific" competences.)
  1) 1 - Knowledge of materials and materials necessary for art and design, technical and technological it has navy and uses this information. 2 - Gain the ability to be individuals who can express their ideas verbally and criticize their work. 3 - Visualization, perception, awareness, expression in the formation of creative thinking and bring these differences together for a new fiction and thought.
  2) 1 - Produces new, original works of art that can go out of the molds. 2 - By studying the technical concepts and questioning the design transform designing action into a lifestyle.
  3) 1 - It is enough to do scientific research related to the field. 2 - Evaluating the supply-demand balance for art production, economic sense. 3 - History of art, aesthetics, sociology, psychology and philosophy and other arts the ability to discuss relationships.
  4) 1 - Discovering, evaluating, criticizing, artistic sensitivity and aesthetic concerns. 2 - Evaluating the supply-demand balance for art production, economic sense. 3 - Participates in artistic formations and activities, either individually or as a group.

Weekly Course Schedule

Week Subject
Materials Sharing *
Related Preparation Further Study
1) Introduction to the course and information about the course Explaining the course plan and grading (Orientation) Computer and projection machine.
2) What is Communication? Communication Process Reasons to Communicate Contact Categories Computer, projection machine and course book
3) What is Design? Design Types Design process Computer, projection machine and course book
4) Visual Design Elements Computer, projection machine and course book
5) Color: Color psychology characteristics and perceived effects - meanings, dimensions, considerations in color selection Computer, projection machine and course book
6) Visual Perception and Factors Affecting Perception Computer, projection machine and course book
7) Homework presentation and general review Computer, projection machine and course book
8) Midterm
9) Theories of visual perception - Gestalt Computer, projection machine and course book.
10) Theories of Visual Perception - Cognitive Computer, projection machine and course book.
11) Theories of Visual Perception - Probabilistic teaching Computer, projection machine and course book.
12) Theories of Visual Perception - Direct Computer and projection machine
13) Theories of Visual Perception - Neurophysiological Computer and projection machine
14) Theories of Visual Perception - Constructivist Computer and projection machine
15) Final Computer and projection machine
*These fields provides students with course materials for their pre- and further study before and after the course delivered.

Recommended or Required Reading & Other Learning Resources/Tools

Course Notes / Textbooks: Bilgisayar destekli projeksiyon ile sunum.
References: -Grafik Tasarımda Görsel Algı, Abdulgani Arıkan, 2008 Eğitim Kitabevi.
-Sanat Tasarım ve Görsel Kültür, BARNARD Malcolm, Ütopya Yayınevi.
-İletişim ve Grafik Tasarım, Emre BECER, Dost yayınları.
-Görsel İletişim ve Grafik Tasarım, 2017, Tevfik Fikret Uçar, İnkılap Yayınevi
-Grafik tasarım temelleri : Grafik tasarımda renk / Gavin Ambrose, Paul Harris ; çev. Bengisu Bayrak. Yayın, Dağıtım İstanbul : Literatür Yayınları, 2013.
-Grafik tasarım temelleri : Grafik tasarımda imge / Gavin Ambrose, Paul Harris ; çev. Mustafa Kemal İz. Yayın, Dağıtım İstanbul : Literatür Yayınları, 2013.

SECTION III: RELATIONSHIP BETWEEN COURSE UNIT AND COURSE LEARNING OUTCOMES (CLOs)

(The matrix below shows how the course learning outcomes (CLOs) associates with programme learning outcomes (both KPLOs & SPLOs) and, if exist, the level of quantitative contribution to them.)

Relationship Between CLOs & PLOs

(KPLOs and SPLOs are the abbreviations for Key & Sub- Programme Learning Outcomes, respectively. )
CLOs/PLOs KPLO 1 KPLO 2 KPLO 3 KPLO 4 KPLO 5
1 2 3 4 1 2 1 1 2 1 2 3 4 5 6 7
CLO1
CLO2
CLO3
CLO4
CLO5
CLO6

Level of Contribution of the Course to PLOs

No Effect 1 Lowest 2 Low 3 Average 4 High 5 Highest
           
Programme Learning Outcomes Contribution Level (from 1 to 5)
1) This course, evaluate artistic, cultural, aesthetic developments and influences over historical and contemporary art and design products 1
2) Makes drawing / painting by hand, Photographing, Visual / graphic design (design of advertising and promotional products, packaging design, portfolio design, etc.). To be able to use typography effectively as a visual communication tool, to use current graphics software in computer environment,
3) Using Turkish and vocational foreign language to communicate on the basis of oral and written narration on international platforms 3
4) Follows up-to-date and technological developments in the national and international frameworks related to Graphic Design, interprets and applies psychological, sociological, ethical and economic responsibilities and obligations of the profession. 4
5) Develops individual and group professional strategies and plans for all processes (design-print-presentation) in the context of professional performance and relationships. 5

SECTION IV: TEACHING-LEARNING & ASSESMENT-EVALUATION METHODS OF THE COURSE

Teaching & Learning Methods of the Course

(All teaching and learning methods used at the university are managed systematically. Upon proposals of the programme units, they are assessed by the relevant academic boards and, if found appropriate, they are included among the university list. Programmes, then, choose the appropriate methods in line with their programme design from this list. Likewise, appropriate methods to be used for the course units can be chosen among those defined for the programme.)
Teaching and Learning Methods defined at the Programme Level
Teaching and Learning Methods Defined for the Course
Lectures
Discussion
Case Study
Problem Solving
Demonstration
Views
Laboratory
Reading
Homework
Project Preparation
Thesis Preparation
Peer Education
Seminar
Technical Visit
Course Conference
Brain Storming
Questions Answers
Individual and Group Work
Role Playing-Animation-Improvisation
Active Participation in Class

Assessment & Evaluation Methods of the Course

(All assessment and evaluation methods used at the university are managed systematically. Upon proposals of the programme units, they are assessed by the relevant academic boards and, if found appropriate, they are included among the university list. Programmes, then, choose the appropriate methods in line with their programme design from this list. Likewise, appropriate methods to be used for the course units can be chosen among those defined for the programme.)
Aassessment and evaluation Methods defined at the Programme Level
Assessment and Evaluation Methods defined for the Course
Midterm
Presentation
Final Exam
Quiz
Report Evaluation
Homework Evaluation
Oral Exam
Thesis Defense
Jury Evaluation
Practice Exam
Evaluation of Implementation Training in the Workplace
Active Participation in Class
Participation in Discussions

Relationship Between CLOs & Teaching-Learning, Assesment-Evaluation Methods of the Course

(The matrix below shows the teaching-learning and assessment-evaluation methods designated for the course unit in relation to the course learning outcomes.)
LEARNING & TEACHING METHODS
COURSE LEARNING OUTCOMES
ASSESMENT & EVALUATION METHODS
CLO1 CLO2 CLO3 CLO4 CLO5 CLO6
-Lectures -Midterm
-Discussion -Presentation
-Case Study -Final Exam
-Problem Solving -Quiz
-Demonstration -Report Evaluation
-Views -Homework Evaluation
-Laboratory -Oral Exam
-Reading -Thesis Defense
-Homework -Jury Evaluation
-Project Preparation -Practice Exam
-Thesis Preparation -Evaluation of Implementation Training in the Workplace
-Peer Education -Active Participation in Class
-Seminar - Participation in Discussions
-Technical Visit
-Course Conference
-Brain Storming
-Questions Answers
-Individual and Group Work
-Role Playing-Animation-Improvisation
-Active Participation in Class

Contribution of Assesment & Evalution Activities to Final Grade of the Course

Measurement and Evaluation Methods # of practice per semester Level of Contribution
Midterms 1 % 50.00
Semester Final Exam 1 % 50.00
Total % 100
PERCENTAGE OF SEMESTER WORK % 50
PERCENTAGE OF FINAL WORK % 50
Total % 100

SECTION V: WORKLOAD & ECTS CREDITS ALLOCATED FOR THE COURSE

WORKLOAD OF TEACHING & LEARNING ACTIVITIES
Teaching & Learning Activities # of Activities per semester Duration (hour) Total Workload
Course 15 2 30
Laboratory 0 0 0
Application 0 0 0
Special Course Internship (Work Placement) 0 0 0
Field Work 0 0 0
Study Hours Out of Class 15 1 15
Presentations / Seminar 7 1 7
Project 0 0 0
Homework Assignments 2 2 4
Total Workload of Teaching & Learning Activities - - 56
WORKLOAD OF ASSESMENT & EVALUATION ACTIVITIES
Assesment & Evaluation Activities # of Activities per semester Duration (hour) Total Workload
Quizzes 0 0 0
Midterms 1 1 1
Semester Final Exam 1 1 1
Total Workload of Assesment & Evaluation Activities - - 2
TOTAL WORKLOAD (Teaching & Learning + Assesment & Evaluation Activities) 58
ECTS CREDITS OF THE COURSE (Total Workload/25.5 h) 3