Course Learning Outcomes (CLOs) are those describing the knowledge, skills and competencies that students are expected to achieve upon successful completion of the course. In this context, Course Learning Outcomes defined for this course unit are as follows:
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| Knowledge
(Described as Theoritical and/or Factual Knowledge.)
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1) 1-Recognize the relevant principles of basic communication, design and graphic design.
2-Used in graphic design, has enough knowledge to use computer programs.
3-Has knowledge about professional responsibility values and ethical rules.
4-Art and design in the field of recognition and will follow.
5-Recognizes computer-aided graphic design programs.
6-Know the design, application and printing stages.
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| Skills
(Describe as Cognitive and/or Practical Skills.)
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1) 1- It has aesthetic point of view to produce graphic design product.
2-Create graphic design products and projects.
3-Designs all kinds of graphic design product.
4-Uses computer-aided graphic design programs effectively and quickly.
5-Identifies the pre-print and post-print stages of the design.
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| Competences
(Described as "Ability of the learner to apply knowledge and skills autonomously with responsibility", "Learning to learn"," Communication and social" and "Field specific" competences.)
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1) 1-In the process of creating graphic design products, they independently prepare the ideas, drafts, concept creation, application and prepress processes.
2-Advertising agencies, graphic design studios, advertising departments of companies; create advertising campaign concepts and design products.
3-Has the ability to present and present its designs, projects.
4-Refreshing communication and design aspects are followed by current computer programs.
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2) 1-Evaluates the advanced knowledge obtained in the field of graphic design with a critical approach.
2-Will have the consciousness of the necessity of lifelong learning.
3-Continuously develops professional knowledge and skills.
4-It gains the ability to evaluate its designs from an objective point of view.
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3) 1-Designs all kinds of graphic design products according to design criteria.
2-Has the ability to use professional computer programs professionally, efficiently and quickly.
3-Prepare concept and design professional products.
4 - Professional responsibilities related to work areas such as advertising agencies and design studios are capable of acting in accordance with their ethical values.
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4) 1-The team has the ability to be involved in their work in a harmonious, productive and effective manner.
2. To communicate verbally, in written and visual form to prepare advanced presentations.
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| Week |
Subject |
Materials Sharing * |
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Related Preparation |
Further Study |
| 1) |
Making despeck projects with pen tool in Photoshop program. |
Practice through the documents prepared by the instructor.
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| 2) |
Application of poster design using manipulation technique in Photoshop program. |
Practice through the documents prepared by the instructor.
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| 3) |
Application of poster design using manipulation technique in Photoshop program. |
Practice through the documents prepared by the instructor.
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| 4) |
Application of manipulation technique and visual manipulation applications in Photoshop program. |
Practice through the documents prepared by the instructor.
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| 5) |
Application of manipulation technique and visual manipulation applications in Photoshop program. |
Practice through the documents prepared by the instructor.
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| 6) |
Reinterpreting banner works in Photoshop. |
Practice through the documents prepared by the instructor.
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| 7) |
Reinterpreting banner works in Photoshop. |
Practice through the documents prepared by the instructor.
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| 8) |
Application of matte painting technique using brush tool in Photoshop program. |
Practice through the documents prepared by the instructor.
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| 9) |
Application of matte painting technique using brush tool in Photoshop program. |
Practice through the documents prepared by the instructor.
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| 10) |
Midterm |
Original poster project delivery in Photoshop.
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| 11) |
Examination and use of Illustrator program interface and toolbars. |
Instructor presentation.
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| 12) |
Vector based logo preparation in Illustrator program. |
Instructor presentation.
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| 13) |
Vector based image preparation in Illustrator. |
Instructor presentation.
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| 14) |
Vector based image preparation in Illustrator. |
Instructor presentation.
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| 15) |
Vector based image preparation in Illustrator. |
Instructor presentation.
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| 16) |
Final exam |
Project delivery using the Illustrator program.
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(KPLOs and SPLOs are the abbreviations for Key & Sub- Programme Learning Outcomes, respectively. )
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Programme Learning Outcomes |
Contribution Level (from 1 to 5) |
1) |
Ability to evaluate artistic, cultural, aesthetic developments and influences through historical and contemporary art and design products, |
3 |
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1.1 Has theoretical knowledge in the field of communication theories, visual culture, art and cinema history, advertising, brand and media management. |
3 |
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1.2 Has the theoretical knowledge about new media technologies, interactive media design, multi-media management, web design, oyun digital game design ından which are various fields of digital design. |
5 |
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1.3 Has theoretical knowledge in photography, film language and production processes, video post production, three dimensional design. |
5 |
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1.4 Has the knowledge to plan and conduct projects in the field and to make monitoring and evaluation. |
3 |
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2) |
Develops creative designs with the knowledge acquired in the field. |
2 |
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2.1 Has practical knowledge of creative directing during commercial shooting. |
2 |
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2.2 To make manual and computer aided drawing |
5 |
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2.3 Uses current graphics software in computer environment. |
5 |
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2.4 Having basic video capture and camera usage information; Video montage, Know editing techniques, |
4 |
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2.5 Web designing, developing and managing a web page effectively and effectively, |
2 |
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2.6 To be able to use current graphics software in computer environment, |
5 |
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2.7 Designs computer games and mobile applications in a manner that dominates digital and design areas. |
5 |
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2.8 To be able to use the technical equipments related to photography and image effectively and effectively, |
5 |
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2.9 Plans and conducts marketing activities of institutions and organizations through digital media and social media. |
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3) |
Having enough knowledge to make creative directives during commercials, |
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3.1 Experience all processes in business life. |
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3.2 Takes part in the activities related to the field of education in an enterprise operating in its field. |
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3.3 Compares theoretical knowledge and application. |
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3.4 Compiles the knowledge and experience gained in the field. |
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4) |
Gaining the competencies defined as the institutional outcomes of our university at the basic level in relation to the field, developing in line with the expectations of the business world and society. |
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4.1 Gains the ability to analyze and solve problems. |
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4.2 Has ethical and social responsibility awareness. |
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4.3 Takes responsibility as a team member in the field of business and operations. |
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4.4 Be aware of written, oral communication and interaction. |
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4.5 Follows advanced technologies and developments related to digital transformation. |
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4.6 Gain awareness of lifelong learning. |
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4.7 Has awareness of citizenship competence. |
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4.8 Evaluates the developments in the field with an entrepreneurial understanding. |
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4.9 To be able to communicate in a Foreign Language (English) defined at least at the A2 level of the European Language Portfolio. |
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| WORKLOAD OF TEACHING & LEARNING ACTIVITIES |
| Teaching & Learning Activities |
# of Activities per semester |
Duration (hour) |
Total Workload |
| Course |
14 |
3 |
42 |
| Laboratory |
0 |
0 |
0 |
| Application |
1 |
2 |
2 |
| Special Course Internship (Work Placement) |
0 |
0 |
0 |
| Field Work |
0 |
0 |
0 |
| Study Hours Out of Class |
0 |
0 |
0 |
| Presentations / Seminar |
0 |
0 |
0 |
| Project |
2 |
6 |
12 |
| Homework Assignments |
2 |
6 |
12 |
| Total Workload of Teaching & Learning Activities |
- |
- |
68 |
| WORKLOAD OF ASSESMENT & EVALUATION ACTIVITIES |
| Assesment & Evaluation Activities |
# of Activities per semester |
Duration (hour) |
Total Workload |
| Quizzes |
2 |
5 |
10 |
| Midterms |
1 |
4 |
4 |
| Semester Final Exam |
1 |
4 |
4 |
| Total Workload of Assesment & Evaluation Activities |
- |
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18 |
| TOTAL WORKLOAD (Teaching & Learning + Assesment & Evaluation Activities) |
86 |
| ECTS CREDITS OF THE COURSE (Total Workload/25.5 h) |
5 |
ECTS Information Package / Course Catalogue