PROGRAMME EDUCATIONAL OBJECTIVES

Programme Educational Objectives are the those describing what the graduates are expected to attain or achieve in their academic and/or professional life after a few years of graduation. In this context, Programme Educational Objectives defined for this programme are as follows:

1	To improve personal and professional awareness of public relations and publicity students.
2	In the correct use of Turkish and dominant of Turkish and English terminology
3	Knowing problem conflict solutions,advanced communication skills.
4	Be able to develop communication strategy and methods for their institution
5	Internalized written and oral communication application rules , establishing a strong and social communication with empathy.
6	Be able to use technology effectively in the field who know the importance of communication technologies in community formation.
7	Be able to apply professional and academic knowledge in a practical sense.
8	Be able to grafic design at a basic level and have strong visual aspect.
9	Capable of coordinated the new marketing formats and dominated marketing concept.
10	People who know the theories and methods of public relations.
11	Be able to design and perform a advertising campaign and measure the effectiveness.
12	Be able to design and perform a public relation campaign.
13	Sophisticated in a history of sociology, psychology, literature, culture and art and have good general knowledge.
14	To constitute a brand on behalf of the institution,organization and person and differentiating the importance of brand strategy and positioning of up to.