Course Learning Outcomes (CLOs) are those describing the knowledge, skills and competencies that students are expected to achieve upon successful completion of the course. In this context, Course Learning Outcomes defined for this course unit are as follows:
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| Knowledge
(Described as Theoritical and/or Factual Knowledge.)
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1) Recognize the relevant principles of basic communication, design and web design.
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2) Recognize contemporary, original, aesthetic and applicable digital design products.
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3) Recognizes and follows the authorities in the field of art and design
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| Skills
(Describe as Cognitive and/or Practical Skills.)
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1) Creates digital design products and projects.
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2) Plans the creation, application and production stages of digital design.
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3) Uses computer aided digital design programs effectively and quickly.
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| Competences
(Described as "Ability of the learner to apply knowledge and skills autonomously with responsibility", "Learning to learn"," Communication and social" and "Field specific" competences.)
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1) It independently prepares the idea, draft, concept creation and application processes in creating digital design products.
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2) Follows renewed communication and design perspectives and up-to-date computer programs.
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3) In advertising agencies, graphic design studios, advertising departments of companies; creates advertising campaign concepts and design products.
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| Week |
Subject |
Materials Sharing * |
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Related Preparation |
Further Study |
| 1) |
The history of the internet, its introduction and development period. Website terms and intended use. |
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| 2) |
Coding languages and processes, web site types according to their content. |
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| 3) |
Types of web sites in terms of content and applied methods. |
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| 4) |
The connection between graphic design and web design. |
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| 5) |
Explanation of UI design and UX design terms, learning process properties and application areas and sectoral differences. |
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| 6) |
SEO and site management from Digital Advertising Models. |
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| 7) |
Google Adwords and social media ads. |
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| 8) |
Mid-term Exam |
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| 9) |
What is an application? What are the application methods and the coding languages used? Sectoral application reviews. |
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| 10) |
Preparing static web site interface in Photoshop program. |
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| 11) |
Creating dynamic web site interface design in Photoshop program. |
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| 12) |
Creating an application interface design via Photoshop and Illustrator programs. |
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| 13) |
Creating Landing page interface design using Photoshop and Illustrator programs. |
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| 14) |
Project work; Creating a Landing page interface within the scope of a determined subject and creating supporting materials (slider, banner) images |
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(KPLOs and SPLOs are the abbreviations for Key & Sub- Programme Learning Outcomes, respectively. )
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Programme Learning Outcomes |
Contribution Level (from 1 to 5) |
1) |
Designs visual elements in an understandable, original and functional way. |
5 |
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1.1 Defines the design aspect of visual language by seeing it as a powerful communication tool. |
5 |
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1.2 Transfers current knowledge to practice in all areas of communication design. |
5 |
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1.3 Examines the contemporary art practices critically. |
5 |
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2) |
Knowledge and skill by combining critically analyzed theoretical knowledge with practice, It supports the processing and presentation of the design project work. |
4 |
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2.1 By experiencing visual messages that convey knowledge and ideas with theory and practice combines. |
4 |
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2.2 It prepares you for the evolving nature of design by dealing with the social, technological and ecological context of design practice. |
5 |
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2.3 Their ability to express design practices and process prepares them for the industry thanks to their emphasis on real-world problem solving. |
5 |
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2.4 Word / text processing and production in design studios and computer labs
The use of technologies for the students is shown and practical experience is gained. |
5 |
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3) |
Designs that respond to their context in formally and conceptually innovative ways they are ready. |
5 |
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3.1 Develop insight into an exploratory and iterative design process. |
5 |
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3.2 Knows and pays attention to the principle of functionality and originality while designing. |
5 |
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3.3 Practice seeing, understanding and changing visual language as a powerful communication tool It solves by integrating with. |
5 |
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3.4 Creating a visual language that conveys its own interpretations to design by thinking critically analyze how others will understand the work. |
5 |
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4) |
Applies the theoretical knowledge learned in business life for a half year. |
4 |
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4.1 Experience all processes in business life. |
4 |
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4.2 It takes part in activities related to the field of education in an enterprise operating in its field. |
2 |
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4.3 Compares the theoretical information with the application. |
5 |
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4.4 They compile the knowledge and experience gained in the field. |
5 |
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5) |
Gains advanced competencies that develop in line with the expectations of the business world and society and define as the institutional outputs of our university. |
4 |
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5.1 Gains the competence to analyze and solve problems and manage conflicts. |
4 |
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5.2 In environments that require resolution of problems, she takes responsibility and responsibility as a team member and leads when necessary. |
3 |
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5.3 It has an ethical and social responsibility awareness. |
4 |
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5.4 Supporting what they learned with quantitative and qualitative data; Using written, verbal and visual communication tools, he transfers them systematically and effectively to groups outside and outside the field. |
4 |
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5.5 Evaluate critically the norms and standards that exist in the work responsible for. |
3 |
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5.6 It develops strategic, innovative and entrepreneurial ideas. |
3 |
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5.7 Gains the competence to manage change. |
4 |
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5.8 It shows personal and social development with the awareness of lifelong learning. |
3 |
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5.9 Follows advanced technologies and developments in digital transformation |
4 |
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5.10 It has cultural awareness and transfers it to groups outside and within its field. |
3 |
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5.11 Has awareness of civic competence. |
1 |
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5.12 Gains the competence to communicate in a Foreign Language (English) defined at at least B1 level of the European Language Portfolio. (For programs where the medium of instruction is English, at B2 / B2 + level) |
1 |
| WORKLOAD OF TEACHING & LEARNING ACTIVITIES |
| Teaching & Learning Activities |
# of Activities per semester |
Duration (hour) |
Total Workload |
| Course |
12 |
3 |
36 |
| Laboratory |
0 |
0 |
0 |
| Application |
3 |
10 |
30 |
| Special Course Internship (Work Placement) |
0 |
0 |
0 |
| Field Work |
0 |
0 |
0 |
| Study Hours Out of Class |
0 |
0 |
0 |
| Presentations / Seminar |
0 |
0 |
0 |
| Project |
0 |
0 |
0 |
| Homework Assignments |
1 |
10 |
10 |
| Total Workload of Teaching & Learning Activities |
- |
- |
76 |
| WORKLOAD OF ASSESMENT & EVALUATION ACTIVITIES |
| Assesment & Evaluation Activities |
# of Activities per semester |
Duration (hour) |
Total Workload |
| Quizzes |
2 |
6 |
12 |
| Midterms |
1 |
3 |
3 |
| Semester Final Exam |
1 |
5 |
5 |
| Total Workload of Assesment & Evaluation Activities |
- |
- |
20 |
| TOTAL WORKLOAD (Teaching & Learning + Assesment & Evaluation Activities) |
96 |
| ECTS CREDITS OF THE COURSE (Total Workload/25.5 h) |
4 |
ECTS Information Package / Course Catalogue