| Course Objectives: |
To be able to define the prepress, printing and post-printing production process, to realize the designs in line with the production possibilities while applying the designs, to be able to distinguish the printing techniques on different materials, (paper, cardboard packaging, aluminum box, plastic, glass, wood, etc.) It is aimed to be able to calculate.
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| Course Content: |
Basic concepts of printing technologies, the definition and historical development of printing, the products produced by printing and their features, devices, machines and materials used in printing, production stages in printing, prepress, printing and post-printing processes, design and cost calculations of the works to be produced.
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Course Learning Outcomes (CLOs) are those describing the knowledge, skills and competencies that students are expected to achieve upon successful completion of the course. In this context, Course Learning Outcomes defined for this course unit are as follows:
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| Knowledge
(Described as Theoritical and/or Factual Knowledge.)
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1) Explain the definition and historical development of printing.
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2) Defines the terminology of printing technologies.
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3) List the printing preparation stages of printing methods.
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4) List the printing techniques.
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| Skills
(Describe as Cognitive and/or Practical Skills.)
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1) Calculates the required paper cost according to the weight of paper and the jobs to be printed.
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2) Lists what the post-printing processes are and their stages.
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3) List the printing materials and their properties.
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4) Evaluates the properties of substrates in terms of printability.
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5) It applies the criteria in selecting the tram types, screen frequency, screen angle, screen tone value and screen frequency.
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| Competences
(Described as "Ability of the learner to apply knowledge and skills autonomously with responsibility", "Learning to learn"," Communication and social" and "Field specific" competences.)
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1) Manages the follow-up of printing processes in the field of printing and can design design products.
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2) Has the ability to present digital designs and projects.
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3) It follows sectoral technological developments and current printing technologies.
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4) Solves the printing problems caused by the material.
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5) By comparing the printing systems used in the industry with each other, knows their distinctive points.
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6) It can calculate the printing costs of the jobs to be printed in offset printing at current prices.
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7) Have the ability to use professional computer programs professionally, effectively and quickly.
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8) Have the competence to work in accordance with professional responsibility and ethical values related to advertising agencies and printing sector.
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9) It discovers, evaluates, criticizes and redesigns production techniques and methods.
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10) Participates in artistic formations and activities individually or as a group.
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11) Participates in artistic formations and activities individually or as a group.
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| Week |
Subject |
Materials Sharing * |
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Related Preparation |
Further Study |
| 1) |
Definition of printing, importance of printing
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| 2) |
Printing House Production Processes
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| 3) |
Definition of paper, its properties, Paper production, Endless sieve system, Round sieve system.
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| 4) |
Cardboard production, cardboard production, properties that should be in cardboard, coated paper production.
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| 5) |
Standard paper sizes, paper types, paper groups, paper norms, water direction, importance and opening of the paper, direction of the paper in the machine, PH of the paper, paper weight
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| 6) |
Definition of tram, its types, screen angle, definition of screen frequency, area covered by the screen, criteria in selecting screen frequency, screen tone value, ground tone value.
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| 7) |
Film definition, properties, types, properties of ideal film.
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| 8) |
Midterm
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| 9) |
Printing Techniques General Features, Letterpress Printing Technique and Properties, Offset Printing Technique and Properties, Rotogravure Printing Technique and Properties, Flexo Printing Technique and Properties, Serigraphy Printing Technique and Properties, Special Printing Systems, Metal Surface (Tin) Printing
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| 10) |
Offset Printing Technique Offset Printing System and Its Features In Offset Printing Technique; The processes to be done before, printing and after printing. Flexo Printing Technique Definition of Flexo Printing Technique In Flexo Printing Technique; The processes to be done before, printing and after printing.
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| 11) |
Definition of Rotogravure Printing Technique, operations to be done before and after printing in Rotogravure Printing Technique. Serigraphy Printing Technique Description of Serigraphy Printing Technique. Processes to be done before and after printing in Serigraphy Printing Technique.
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| 12) |
Post-Printing Processes Lacquer, Cellophane, Perforating, Piliyaj, Crushed and folded blend, Sewing and sewing types, Cover preparation, cover attachment.
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| 13) |
Cost calculation of works to be produced.
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| 14) |
Cost calculation of works to be produced.
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| 15) |
Cost calculation of works to be produced.
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| 16) |
Final examination
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(KPLOs and SPLOs are the abbreviations for Key & Sub- Programme Learning Outcomes, respectively. )
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Programme Learning Outcomes |
Contribution Level (from 1 to 5) |
1) |
Designs visual elements in an understandable, original and functional way. |
3 |
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1.1 Defines the design aspect of visual language by seeing it as a powerful communication tool. |
3 |
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1.2 Transfers current knowledge to practice in all areas of communication design. |
3 |
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1.3 Examines the contemporary art practices critically. |
1 |
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2) |
Knowledge and skill by combining critically analyzed theoretical knowledge with practice, It supports the processing and presentation of the design project work. |
1 |
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2.1 By experiencing visual messages that convey knowledge and ideas with theory and practice combines. |
1 |
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2.2 It prepares you for the evolving nature of design by dealing with the social, technological and ecological context of design practice. |
2 |
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2.3 Their ability to express design practices and process prepares them for the industry thanks to their emphasis on real-world problem solving. |
3 |
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2.4 Word / text processing and production in design studios and computer labs
The use of technologies for the students is shown and practical experience is gained. |
3 |
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3) |
Designs that respond to their context in formally and conceptually innovative ways they are ready. |
4 |
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3.1 Develop insight into an exploratory and iterative design process. |
4 |
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3.2 Knows and pays attention to the principle of functionality and originality while designing. |
4 |
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3.3 Practice seeing, understanding and changing visual language as a powerful communication tool It solves by integrating with. |
1 |
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3.4 Creating a visual language that conveys its own interpretations to design by thinking critically analyze how others will understand the work. |
3 |
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4) |
Applies the theoretical knowledge learned in business life for a half year. |
4 |
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4.1 Experience all processes in business life. |
4 |
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4.2 It takes part in activities related to the field of education in an enterprise operating in its field. |
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4.3 Compares the theoretical information with the application. |
5 |
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4.4 They compile the knowledge and experience gained in the field. |
5 |
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5) |
Gains advanced competencies that develop in line with the expectations of the business world and society and define as the institutional outputs of our university. |
5 |
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5.1 Gains the competence to analyze and solve problems and manage conflicts. |
5 |
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5.2 In environments that require resolution of problems, she takes responsibility and responsibility as a team member and leads when necessary. |
3 |
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5.3 It has an ethical and social responsibility awareness. |
5 |
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5.4 Supporting what they learned with quantitative and qualitative data; Using written, verbal and visual communication tools, he transfers them systematically and effectively to groups outside and outside the field. |
4 |
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5.5 Evaluate critically the norms and standards that exist in the work responsible for. |
5 |
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5.6 It develops strategic, innovative and entrepreneurial ideas. |
4 |
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5.7 Gains the competence to manage change. |
2 |
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5.8 It shows personal and social development with the awareness of lifelong learning. |
4 |
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5.9 Follows advanced technologies and developments in digital transformation |
5 |
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5.10 It has cultural awareness and transfers it to groups outside and within its field. |
5 |
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5.11 Has awareness of civic competence. |
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5.12 Gains the competence to communicate in a Foreign Language (English) defined at at least B1 level of the European Language Portfolio. (For programs where the medium of instruction is English, at B2 / B2 + level) |
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| WORKLOAD OF TEACHING & LEARNING ACTIVITIES |
| Teaching & Learning Activities |
# of Activities per semester |
Duration (hour) |
Total Workload |
| Course |
14 |
2 |
28 |
| Laboratory |
0 |
0 |
0 |
| Application |
0 |
0 |
0 |
| Special Course Internship (Work Placement) |
0 |
0 |
0 |
| Field Work |
0 |
0 |
0 |
| Study Hours Out of Class |
10 |
2 |
20 |
| Presentations / Seminar |
0 |
0 |
0 |
| Project |
0 |
0 |
0 |
| Homework Assignments |
1 |
4 |
4 |
| Total Workload of Teaching & Learning Activities |
- |
- |
52 |
| WORKLOAD OF ASSESMENT & EVALUATION ACTIVITIES |
| Assesment & Evaluation Activities |
# of Activities per semester |
Duration (hour) |
Total Workload |
| Quizzes |
2 |
6 |
12 |
| Midterms |
1 |
12 |
12 |
| Semester Final Exam |
1 |
16 |
16 |
| Total Workload of Assesment & Evaluation Activities |
- |
- |
40 |
| TOTAL WORKLOAD (Teaching & Learning + Assesment & Evaluation Activities) |
92 |
| ECTS CREDITS OF THE COURSE (Total Workload/25.5 h) |
4 |
ECTS Information Package / Course Catalogue