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SECTION I: GENERAL INFORMATION ABOUT THE COURSE

Course Code Course Name Year Semester Theoretical Practical Credit ECTS
51041METOZ-SHU0083 Air Transportation Management 2 Fall 2 0 2 6
Course Type : Compulsory
Cycle: Associate      TQF-HE:5. Master`s Degree      QF-EHEA:Short Cycle      EQF-LLL:5. Master`s Degree
Language of Instruction: Turkish
Prerequisities and Co-requisities: N/A
Mode of Delivery: Face to face
Name of Coordinator: Instructor EBRU TEPEÇAM
Dersin Öğretim Eleman(lar)ı: Instructor EBRU TEPEÇAM
Dr. Öğr. Üyesi NESLİ ÇANKIRI KIRAN
Instructor HANDE İPEK ARSLAN
Dersin Kategorisi: Programme Specific

SECTION II: INTRODUCTION TO THE COURSE

Course Objectives & Content

Course Objectives: In this course the student wil learn Management Functions and the type of market, how an airline company will behave according to the strategies of competitors and the cost structures.
Course Content: In this course, the development of civil air transport in the world and Turkey will be explained. The international regulations at civil air transport, the system approaches of air transport will be mentioned. The type of carriers ( scheduled, non-schseduled, charter), major carriers, national carriers, regional carriers, competition strategies ( cost-leadership, differentiation, focusing a market) , Porter's model, demand and suply in air transport and the influences of the political, economical, social crises (PEST analysis) to air transport will be explained. Oligopoly market form and the models for air transport will be mentioned. Web types of air carriers ( linear, mixed and collect & distribute systems ) will be shown. The cost analysis of air transport carriers (variable, fixed costs, direct &indirect costs ) will also be tought.

Course Learning Outcomes (CLOs)

Course Learning Outcomes (CLOs) are those describing the knowledge, skills and competencies that students are expected to achieve upon successful completion of the course. In this context, Course Learning Outcomes defined for this course unit are as follows:
Knowledge (Described as Theoritical and/or Factual Knowledge.)
  1) The student knows the Management Functions.
  2) The student knows that the history of the Civil Air Transport.
  3) The student knows the Civil Aviation System and the Civil Aviation Activities.
  4) The student knows the types of airlines.
  5) The student knows that the Generic Strategies (low-cost, differentation, focusing)
  6) The student knows the Porter's Five-Power Model.
  7) The student knows web (line) structures of the airlines (linear, intricate, hub & spoke)
  8) The student knows the properties of Oligopolistic Market.
  9) The student knows ICAO, IATA and international agreements in aviation.
  10) The student knows Direct Operating costs and Indirect Operating Costs of Airline companies.
  11) The student knows PEST ( Political, Economical, Social, Technique) analysis.
Skills (Describe as Cognitive and/or Practical Skills.)
Competences (Described as "Ability of the learner to apply knowledge and skills autonomously with responsibility", "Learning to learn"," Communication and social" and "Field specific" competences.)

Weekly Course Schedule

Week Subject
Materials Sharing *
Related Preparation Further Study
1) Aviation industry history,general aviation and airline transportation * AHİPAŞAOĞLU Suavi, ARIKAN İrfan, "Seyahat İşletmeleri Yönetim ve Ulaştırma Sistemleri", Detay Yayıncılık, Ankara, 2003 * "Havacılık ve Uzay Teknolojileri Çalışma Grubu Raporu" , 11nci Ulaştırma Denizcilik ve Haberleşme Şürası, Ankara, 2013 * Anadolu Üniversitesi "Havayolu Yönetimi basılmamış ders notları" * BARDI Edward, COYLE John, NOVACK Robert, Management of Transportation", Thomson South-Western, International Student Edition,
2) Civil Air Transport in the World and Turkey. * AHİPAŞAOĞLU Suavi, ARIKAN İrfan, "Seyahat İşletmeleri Yönetim ve Ulaştırma Sistemleri", Detay Yayıncılık, Ankara, 2003 * "Havacılık ve Uzay Teknolojileri Çalışma Grubu Raporu" , 11nci Ulaştırma Denizcilik ve Haberleşme Şürası, Ankara, 2013 * Anadolu Üniversitesi "Havayolu Yönetimi basılmamış ders notları" * BARDI Edward, COYLE John, NOVACK Robert, Management of Transportation", Thomson South-Western, International Student Edition,
3) Civil Aviation System and Civil Aviation Activities. * AHİPAŞAOĞLU Suavi, ARIKAN İrfan, "Seyahat İşletmeleri Yönetim ve Ulaştırma Sistemleri", Detay Yayıncılık, Ankara, 2003 * "Havacılık ve Uzay Teknolojileri Çalışma Grubu Raporu" , 11nci Ulaştırma Denizcilik ve Haberleşme Şürası, Ankara, 2013 * Anadolu Üniversitesi "Havayolu Yönetimi basılmamış ders notları" * BARDI Edward, COYLE John, NOVACK Robert, Management of Transportation", Thomson South-Western, International Student Edition,
4) The types of airlines. * AHİPAŞAOĞLU Suavi, ARIKAN İrfan, "Seyahat İşletmeleri Yönetim ve Ulaştırma Sistemleri", Detay Yayıncılık, Ankara, 2003 * "Havacılık ve Uzay Teknolojileri Çalışma Grubu Raporu" , 11nci Ulaştırma Denizcilik ve Haberleşme Şürası, Ankara, 2013 * Anadolu Üniversitesi "Havayolu Yönetimi basılmamış ders notları" * BARDI Edward, COYLE John, NOVACK Robert, Management of Transportation", Thomson South-Western, International Student Edition,
5) Generic Strategies (low-cost, differantation, focusing) * AHİPAŞAOĞLU Suavi, ARIKAN İrfan, "Seyahat İşletmeleri Yönetim ve Ulaştırma Sistemleri", Detay Yayıncılık, Ankara, 2003 * "Havacılık ve Uzay Teknolojileri Çalışma Grubu Raporu" , 11nci Ulaştırma Denizcilik ve Haberleşme Şürası, Ankara, 2013 * Anadolu Üniversitesi "Havayolu Yönetimi basılmamış ders notları" * BARDI Edward, COYLE John, NOVACK Robert, Management of Transportation", Thomson South-Western, International Student Edition,
6) Porter's Five-Power Model. * AHİPAŞAOĞLU Suavi, ARIKAN İrfan, "Seyahat İşletmeleri Yönetim ve Ulaştırma Sistemleri", Detay Yayıncılık, Ankara, 2003 * "Havacılık ve Uzay Teknolojileri Çalışma Grubu Raporu" , 11nci Ulaştırma Denizcilik ve Haberleşme Şürası, Ankara, 2013 * Anadolu Üniversitesi "Havayolu Yönetimi basılmamış ders notları" * BARDI Edward, COYLE John, NOVACK Robert, Management of Transportation", Thomson South-Western, International Student Edition,
7) Scheduled, Non- scheduled, Charter and Low-Cost Airlines. * AHİPAŞAOĞLU Suavi, ARIKAN İrfan, "Seyahat İşletmeleri Yönetim ve Ulaştırma Sistemleri", Detay Yayıncılık, Ankara, 2003 * "Havacılık ve Uzay Teknolojileri Çalışma Grubu Raporu" , 11nci Ulaştırma Denizcilik ve Haberleşme Şürası, Ankara, 2013 * Anadolu Üniversitesi "Havayolu Yönetimi basılmamış ders notları" * BARDI Edward, COYLE John, NOVACK Robert, Management of Transportation", Thomson South-Western, International Student Edition,
8) Mid-term Exam. * AHİPAŞAOĞLU Suavi, ARIKAN İrfan, "Seyahat İşletmeleri Yönetim ve Ulaştırma Sistemleri", Detay Yayıncılık, Ankara, 2003 * "Havacılık ve Uzay Teknolojileri Çalışma Grubu Raporu" , 11nci Ulaştırma Denizcilik ve Haberleşme Şürası, Ankara, 2013 * Anadolu Üniversitesi "Havayolu Yönetimi basılmamış ders notları" * BARDI Edward, COYLE John, NOVACK Robert, Management of Transportation", Thomson South-Western, International Student Edition,
9) Structures of the airlines (linear, intricate, hub & spoke). * AHİPAŞAOĞLU Suavi, ARIKAN İrfan, "Seyahat İşletmeleri Yönetim ve Ulaştırma Sistemleri", Detay Yayıncılık, Ankara, 2003 * "Havacılık ve Uzay Teknolojileri Çalışma Grubu Raporu" , 11nci Ulaştırma Denizcilik ve Haberleşme Şürası, Ankara, 2013 * Anadolu Üniversitesi "Havayolu Yönetimi basılmamış ders notları" * BARDI Edward, COYLE John, NOVACK Robert, Management of Transportation", Thomson South-Western, International Student Edition,
10) The properties of Oligopolistic Market and the relation with airlines strategies. * AHİPAŞAOĞLU Suavi, ARIKAN İrfan, "Seyahat İşletmeleri Yönetim ve Ulaştırma Sistemleri", Detay Yayıncılık, Ankara, 2003 * "Havacılık ve Uzay Teknolojileri Çalışma Grubu Raporu" , 11nci Ulaştırma Denizcilik ve Haberleşme Şürası, Ankara, 2013 * Anadolu Üniversitesi "Havayolu Yönetimi basılmamış ders notları" * BARDI Edward, COYLE John, NOVACK Robert, Management of Transportation", Thomson South-Western, International Student Edition,
11) ICAO, IATA ve international agreements. * AHİPAŞAOĞLU Suavi, ARIKAN İrfan, "Seyahat İşletmeleri Yönetim ve Ulaştırma Sistemleri", Detay Yayıncılık, Ankara, 2003 * "Havacılık ve Uzay Teknolojileri Çalışma Grubu Raporu" , 11nci Ulaştırma Denizcilik ve Haberleşme Şürası, Ankara, 2013 * Anadolu Üniversitesi "Havayolu Yönetimi basılmamış ders notları" * BARDI Edward, COYLE John, NOVACK Robert, Management of Transportation", Thomson South-Western, International Student Edition,
12) Deregulations in aviation and the international agreements . * AHİPAŞAOĞLU Suavi, ARIKAN İrfan, "Seyahat İşletmeleri Yönetim ve Ulaştırma Sistemleri", Detay Yayıncılık, Ankara, 2003 * "Havacılık ve Uzay Teknolojileri Çalışma Grubu Raporu" , 11nci Ulaştırma Denizcilik ve Haberleşme Şürası, Ankara, 2013 * Anadolu Üniversitesi "Havayolu Yönetimi basılmamış ders notları" * BARDI Edward, COYLE John, NOVACK Robert, Management of Transportation", Thomson South-Western, International Student Edition,
13) Direct Operating Costs and Indirect Operating Costs in an airline company. * AHİPAŞAOĞLU Suavi, ARIKAN İrfan, "Seyahat İşletmeleri Yönetim ve Ulaştırma Sistemleri", Detay Yayıncılık, Ankara, 2003 * "Havacılık ve Uzay Teknolojileri Çalışma Grubu Raporu" , 11nci Ulaştırma Denizcilik ve Haberleşme Şürası, Ankara, 2013 * Anadolu Üniversitesi "Havayolu Yönetimi basılmamış ders notları" * BARDI Edward, COYLE John, NOVACK Robert, Management of Transportation", Thomson South-Western, International Student Edition,
14) PEST (Political, Economical, Social, Technique) analysis. * AHİPAŞAOĞLU Suavi, ARIKAN İrfan, "Seyahat İşletmeleri Yönetim ve Ulaştırma Sistemleri", Detay Yayıncılık, Ankara, 2003 * "Havacılık ve Uzay Teknolojileri Çalışma Grubu Raporu" , 11nci Ulaştırma Denizcilik ve Haberleşme Şürası, Ankara, 2013 * Anadolu Üniversitesi "Havayolu Yönetimi basılmamış ders notları" * BARDI Edward, COYLE John, NOVACK Robert, Management of Transportation", Thomson South-Western, International Student Edition,
*These fields provides students with course materials for their pre- and further study before and after the course delivered.

Recommended or Required Reading & Other Learning Resources/Tools

Course Notes / Textbooks: * AHİPAŞAOĞLU Suavi, ARIKAN İrfan, "Seyahat İşletmeleri Yönetim ve Ulaştırma Sistemleri", Detay Yayıncılık, Ankara, 2003
* "Havacılık ve Uzay Teknolojileri Çalışma Grubu Raporu" , 11nci Ulaştırma Denizcilik ve Haberleşme Şürası, Ankara, 2013
* Anadolu Üniversitesi "Havayolu Yönetimi basılmamış ders notları"
* BARDI Edward, COYLE John, NOVACK Robert, Management of Transportation", Thomson South-Western, International Student Edition,
References: * Yönetim kitapları ve ders notları

SECTION III: RELATIONSHIP BETWEEN COURSE UNIT AND COURSE LEARNING OUTCOMES (CLOs)

(The matrix below shows how the course learning outcomes (CLOs) associates with programme learning outcomes (both KPLOs & SPLOs) and, if exist, the level of quantitative contribution to them.)

Relationship Between CLOs & PLOs

(KPLOs and SPLOs are the abbreviations for Key & Sub- Programme Learning Outcomes, respectively. )
CLOs/PLOs KPLO 1 KPLO 2 KPLO 3 KPLO 4 KPLO 5
1 2 3 4 5 6 1 2 3 4 5 1 2 3 4 5 6 7 1 2 3 5 1 2 3 4 5 6 7 8 9
CLO1
CLO2
CLO3
CLO4
CLO5
CLO6
CLO7
CLO8
CLO9
CLO10
CLO11

Level of Contribution of the Course to PLOs

No Effect 1 Lowest 2 Low 3 Average 4 High 5 Highest
           
Programme Learning Outcomes Contribution Level (from 1 to 5)
1) Explains the basic, institutional and practical information about national and international civil aviation services 3
2) Explains the basic and theoretical knowledge required by national and international civil airline enterprises and organizations. 3
3) Explains the basic and theoretical knowledge required by national and international civil aviation institutions and organizations. 3
4) Applies the theoretical knowledge learned in business life for a semester. 3
5) Acquires the competencies defined as the institutional outcomes of Beykoz University on the basic level, inline with the expectations of business world and the society. 3

SECTION IV: TEACHING-LEARNING & ASSESMENT-EVALUATION METHODS OF THE COURSE

Teaching & Learning Methods of the Course

(All teaching and learning methods used at the university are managed systematically. Upon proposals of the programme units, they are assessed by the relevant academic boards and, if found appropriate, they are included among the university list. Programmes, then, choose the appropriate methods in line with their programme design from this list. Likewise, appropriate methods to be used for the course units can be chosen among those defined for the programme.)
Teaching and Learning Methods defined at the Programme Level
Teaching and Learning Methods Defined for the Course
Lectures
Discussion
Case Study
Problem Solving
Demonstration
Views
Laboratory
Reading
Homework
Project Preparation
Thesis Preparation
Peer Education
Seminar
Technical Visit
Course Conference
Brain Storming
Questions Answers
Individual and Group Work
Role Playing-Animation-Improvisation
Active Participation in Class

Assessment & Evaluation Methods of the Course

(All assessment and evaluation methods used at the university are managed systematically. Upon proposals of the programme units, they are assessed by the relevant academic boards and, if found appropriate, they are included among the university list. Programmes, then, choose the appropriate methods in line with their programme design from this list. Likewise, appropriate methods to be used for the course units can be chosen among those defined for the programme.)
Aassessment and evaluation Methods defined at the Programme Level
Assessment and Evaluation Methods defined for the Course
Midterm
Presentation
Final Exam
Quiz
Report Evaluation
Homework Evaluation
Oral Exam
Thesis Defense
Jury Evaluation
Practice Exam
Evaluation of Implementation Training in the Workplace
Active Participation in Class
Participation in Discussions

Relationship Between CLOs & Teaching-Learning, Assesment-Evaluation Methods of the Course

(The matrix below shows the teaching-learning and assessment-evaluation methods designated for the course unit in relation to the course learning outcomes.)
LEARNING & TEACHING METHODS
COURSE LEARNING OUTCOMES
ASSESMENT & EVALUATION METHODS
CLO1 CLO2 CLO3 CLO4 CLO5 CLO6 CLO7 CLO8 CLO9 CLO10 CLO11
-Lectures -Midterm
-Discussion -Presentation
-Case Study -Final Exam
-Problem Solving -Quiz
-Demonstration -Report Evaluation
-Views -Homework Evaluation
-Laboratory -Oral Exam
-Reading -Thesis Defense
-Homework -Jury Evaluation
-Project Preparation -Practice Exam
-Thesis Preparation -Evaluation of Implementation Training in the Workplace
-Peer Education -Active Participation in Class
-Seminar - Participation in Discussions
-Technical Visit
-Course Conference
-Brain Storming
-Questions Answers
-Individual and Group Work
-Role Playing-Animation-Improvisation
-Active Participation in Class

Contribution of Assesment & Evalution Activities to Final Grade of the Course

Measurement and Evaluation Methods # of practice per semester Level of Contribution
Midterms 1 % 50.00
Semester Final Exam 1 % 50.00
Total % 100
PERCENTAGE OF SEMESTER WORK % 50
PERCENTAGE OF FINAL WORK % 50
Total % 100

SECTION V: WORKLOAD & ECTS CREDITS ALLOCATED FOR THE COURSE

WORKLOAD OF TEACHING & LEARNING ACTIVITIES
Teaching & Learning Activities # of Activities per semester Duration (hour) Total Workload
Course 14 2 28
Laboratory 0 0 0
Application 0 0 0
Special Course Internship (Work Placement) 0 0 0
Field Work 1 6 6
Study Hours Out of Class 0 0 0
Presentations / Seminar 0 0 0
Project 0 0 0
Homework Assignments 1 10 10
Total Workload of Teaching & Learning Activities - - 44
WORKLOAD OF ASSESMENT & EVALUATION ACTIVITIES
Assesment & Evaluation Activities # of Activities per semester Duration (hour) Total Workload
Quizzes 2 4 8
Midterms 1 10 10
Semester Final Exam 1 15 15
Total Workload of Assesment & Evaluation Activities - - 33
TOTAL WORKLOAD (Teaching & Learning + Assesment & Evaluation Activities) 77
ECTS CREDITS OF THE COURSE (Total Workload/25.5 h) 6