Course Learning Outcomes (CLOs) are those describing the knowledge, skills and competencies that students are expected to achieve upon successful completion of the course. In this context, Course Learning Outcomes defined for this course unit are as follows:
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Knowledge
(Described as Theoritical and/or Factual Knowledge.)
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Skills
(Describe as Cognitive and/or Practical Skills.)
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1) Prepares a document containing text, pictures and tables in the word processing program (Microsoft Word) and organizes this document according to its needs.
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2) Applies effective presentation techniques through Microsoft Powerpoint program.
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3) Prepares documents in spreadsheet (Microsoft Excel) program, can use functions in EXCEL program, makes graphical representation and data analysis.
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Competences
(Described as "Ability of the learner to apply knowledge and skills autonomously with responsibility", "Learning to learn"," Communication and social" and "Field specific" competences.)
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Week |
Subject |
Materials Sharing * |
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Related Preparation |
Further Study |
1) |
Introduction to the course and information about the processing
Explanation of lesson plan and grade evaluation
(Orientation)
Basic concepts of Information Technologies
Microsoft Office - Introduction to Word
• Introducing the Word Interface
• Using the Quick Access Toolbar
Working with Document View Modes
• Opening a New Document |
None
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None |
2) |
Microsoft Office Word– Text Formatting Operations
• Editing Paragraph Settings
• Editing Borders and Shading Options
• Adding Bullets and Numbering |
None
|
None |
3) |
Microsoft Office Word– Text Formatting Operations
• Dividing the Text into Columns
• Enlarging the Beginning
Change Capital / Lower Case
• Finding and Replacing Text
• Adding Date and Time
• Adding Page Number |
None
|
None |
4) |
Microsoft Office Word - Working with Tables - Using Advanced Word Tools
• Creating Tables
• Adding and Deleting Rows, Columns
• Applying Style to the Table
• Convert Table to Text
• Adding Page Break
• Adding End of Section
• Adding Hyperlink to Text |
None
|
None |
5) |
Microsoft Office Excel- Data Entry / Cell and Table Formatting
• Introduction of the Interface
• Data input
• Moving and Copying
• Adding Comments
• Cell Forming |
None
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None |
6) |
Microsoft Office Excel- Functions and Calculations
• Conditional formatting
• Formula Entry
• Mathematical Functions |
None
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None |
7) |
Microsoft Office Excel- Functions and Calculations
• Statistical Functions
• Textual Functions
• Sorting, Filtering |
None
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None |
8) |
midterm exam week |
None
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None |
9) |
Microsoft Office Excel- Data Processing
• Pivot Table - Pivot Chart (Pivot Chart)
• Data Validation
• Removing Duplicate Data |
None
|
None |
10) |
Microsoft Office Excel- Page Layout and Print Settings / Appearance Properties
• Paper Size Selection
• Setting Margins
• Vertical / Horizontal Page Usage
• Header / Footer Settings
• Page Break Operations
• Print Options
• Appearance Settings |
None
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None |
11) |
Microsoft Office - Introduction to Powerpoint / Creating a New Presentation
• Introduction of the Interface
• Presentation and Slide Concepts
Document View Modes
• Creating a Presentation Using a Template
• Adding and Editing Text
• Saving Options
Microsoft Office Powerpoint- Working with Slide Structure and Text Based Components
• Choosing a Design Theme
• Selecting Slide Layout
• Working with Text Boxes
• Formatting Text
• Using Bullets and Numbering |
None
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None |
12) |
Microsoft Office Powerpoint- Slide Arrangements
• Changing Slide Layouts
• Copying and Deleting Slides
• Hiding and Viewing Slides
• Adding Slide Transition Effects
• Adding Slides from Other Presentations
Using the Find and Replace Tool |
None
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None |
13) |
Microsoft Office Powerpoint- Working with Pictures, Tables, Graphics
• Adding Pictures to Slides
• Grouping Objects
• Adding Tables
• Editing the Table Design
• Adding and Deleting Cells, Rows, Columns
• Aligning Text in Tables
• Adding Graphics
Formatting and Resizing the Chart |
None
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None |
14) |
Microsoft Office Powerpoint- Animations
• Using the Animation Tab
• Adding Input and Output Animations
• Adding Emphasis
• Using Motion Paths
• Editing Animation Effects
• Using Saved Templates |
None
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None |
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Programme Learning Outcomes |
Contribution Level (from 1 to 5) |
1) |
To demonstrate the ability to analyze and explain the fundamental concepts, theoretical frameworks, and legal regulations pertaining to the field of e-commerce and marketing. |
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2) |
To possess up-to-date knowledge of the digital commerce ecosystem, consumer behavior, and marketing strategies. |
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3) |
To demonstrate the ability to identify challenges within digital marketing, logistics, and foreign trade processes, and to propose fundamental solutions accordingly. |
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4) |
To demonstrate the ability to formulate marketing strategies through the application of data analysis, search engine optimization (SEO), search engine marketing (SEM), and e-commerce software platforms. |
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5) |
To demonstrate the ability to integrate business management, accounting, and foreign trade knowledge into digital trade operations and processes. |
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6) |
To be able to effectively manage operations such as product, customer, and order management on e-commerce platforms. |
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7) |
To be able to follow digital transformation and technology trends with an awareness of lifelong learning. |
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8) |
To demonstrate the ability to critically assess advancements in the field and effectively integrate acquired knowledge into organizational and business processes. |
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9) |
To be able to work effectively within a team and take responsibility. |
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10) |
To be able to effectively use written and verbal communication skills in the workplace and prepare professional presentations for senior management. |
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11) |
To be able to create content targeted at the audience on social media and digital platforms, and manage digital brand communication at a basic level. |
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WORKLOAD OF TEACHING & LEARNING ACTIVITIES |
Teaching & Learning Activities |
# of Activities per semester |
Duration (hour) |
Total Workload |
Course |
14 |
3 |
42 |
Laboratory |
0 |
0 |
0 |
Application |
0 |
0 |
0 |
Special Course Internship (Work Placement) |
0 |
0 |
0 |
Field Work |
0 |
0 |
0 |
Study Hours Out of Class |
0 |
0 |
0 |
Presentations / Seminar |
0 |
0 |
0 |
Project |
0 |
0 |
0 |
Homework Assignments |
1 |
5 |
5 |
Total Workload of Teaching & Learning Activities |
- |
- |
47 |
WORKLOAD OF ASSESMENT & EVALUATION ACTIVITIES |
Assesment & Evaluation Activities |
# of Activities per semester |
Duration (hour) |
Total Workload |
Quizzes |
2 |
10 |
20 |
Midterms |
1 |
5 |
5 |
Semester Final Exam |
1 |
10 |
10 |
Total Workload of Assesment & Evaluation Activities |
- |
- |
35 |
TOTAL WORKLOAD (Teaching & Learning + Assesment & Evaluation Activities) |
82 |
ECTS CREDITS OF THE COURSE (Total Workload/25.5 h) |
3 |