Course Learning Outcomes (CLOs) are those describing the knowledge, skills and competencies that students are expected to achieve upon successful completion of the course. In this context, Course Learning Outcomes defined for this course unit are as follows:
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Knowledge
(Described as Theoritical and/or Factual Knowledge.)
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1) Students learn what to consider when planning their careers.
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2) Students are introduced to alternative tools that they can use in their career journeys.
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Skills
(Describe as Cognitive and/or Practical Skills.)
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1) Students learn and practice how to prepare a CV in international standards.
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2) Students get to know EuroPass documents and gain the skills to use them in their career journeys.
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3) Students recognize and gain the ability to use social media tools that they can benefit from in their career journeys.
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Competences
(Described as "Ability of the learner to apply knowledge and skills autonomously with responsibility", "Learning to learn"," Communication and social" and "Field specific" competences.)
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1) Students learn about overseas education and employment opportunities.
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2) By benefiting from the experiences of the relevant sector officials, students gain ideas about topics such as interview techniques and recruitment processes, and they are provided to benefit from these ideas in their own career journeys.
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Week |
Subject |
Materials Sharing * |
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Related Preparation |
Further Study |
1) |
Informing about the course, sharing the achievements of the courses taken within the scope of the University's Competence Program with the students in terms of competence development and conducting a survey in this direction. (Determining the development of 14 competencies with a survey.) Information about the Competency Certificate. |
Interactive presentation with slide show
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1) |
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2) |
nformation about Europass documents (Diploma Supplement, Europass Mobility Documents, Certificate Supplement, Europass CV). (Presentation by MYK.) |
Interactive presentation with slide show
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3) |
Why is the Diploma Supplement Necessary, What Information Does It Contain? What Advantages Does It Provide to Graduates? How to Buy? Does it enable the diploma to be recognized internationally, especially in Europe? |
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4) |
What is the Europass Mobility Certificate? Purpose of Europass Mobility, How to apply? For what types of mobility can a Mobility document be issued? What is the Europass Certificate Supplement? How to get Europass Certificate Supplement? |
Interactive presentation with slide show
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5) |
What is a Europass CV? How is it prepared? What are the advantages? What is a Letter of Intent and How is it Prepared? |
Interactive presentation with slide show
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6) |
Europass CV and Letter of Intent Preparation Application |
Interactive presentation with slide show
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7) |
Giving feedback to students' Europass CV' and Letters of Intent. |
Interactive presentation with slide show
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8) |
Interview techniques |
Interactive presentation with slide show
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9) |
Promotion and use of social media tools (Linkedin) |
Interactive presentation with slide show
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10) |
Email writing and management |
Interactive presentation with slide show
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11) |
Industry Relations and Networking |
Interactive presentation with slide show
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12) |
Invitation of HR specialists about the recruitment process |
Interactive presentation with slide show
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13) |
Invitation of HR specialists about the recruitment process |
Interactive presentation with slide show
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14) |
Uploading the Europass CV to OIS, a Letter of Intent, an optional Language Exam and an online exam will be evaluated. |
Interactive presentation with slide show
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Programme Learning Outcomes |
Contribution Level (from 1 to 5) |
1) |
To demonstrate the ability to analyze and explain the fundamental concepts, theoretical frameworks, and legal regulations pertaining to the field of e-commerce and marketing. |
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2) |
To possess up-to-date knowledge of the digital commerce ecosystem, consumer behavior, and marketing strategies. |
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3) |
To demonstrate the ability to identify challenges within digital marketing, logistics, and foreign trade processes, and to propose fundamental solutions accordingly. |
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4) |
To demonstrate the ability to formulate marketing strategies through the application of data analysis, search engine optimization (SEO), search engine marketing (SEM), and e-commerce software platforms. |
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5) |
To demonstrate the ability to integrate business management, accounting, and foreign trade knowledge into digital trade operations and processes. |
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6) |
To be able to effectively manage operations such as product, customer, and order management on e-commerce platforms. |
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7) |
To be able to follow digital transformation and technology trends with an awareness of lifelong learning. |
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8) |
To demonstrate the ability to critically assess advancements in the field and effectively integrate acquired knowledge into organizational and business processes. |
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9) |
To be able to work effectively within a team and take responsibility. |
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10) |
To be able to effectively use written and verbal communication skills in the workplace and prepare professional presentations for senior management. |
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11) |
To be able to create content targeted at the audience on social media and digital platforms, and manage digital brand communication at a basic level. |
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WORKLOAD OF TEACHING & LEARNING ACTIVITIES |
Teaching & Learning Activities |
# of Activities per semester |
Duration (hour) |
Total Workload |
Course |
0 |
0 |
0 |
Laboratory |
0 |
0 |
0 |
Application |
0 |
0 |
0 |
Special Course Internship (Work Placement) |
0 |
0 |
0 |
Field Work |
0 |
0 |
0 |
Study Hours Out of Class |
0 |
0 |
0 |
Presentations / Seminar |
0 |
0 |
0 |
Project |
0 |
0 |
0 |
Homework Assignments |
1 |
2 |
2 |
Total Workload of Teaching & Learning Activities |
- |
- |
2 |
WORKLOAD OF ASSESMENT & EVALUATION ACTIVITIES |
Assesment & Evaluation Activities |
# of Activities per semester |
Duration (hour) |
Total Workload |
Quizzes |
2 |
2 |
4 |
Midterms |
1 |
10 |
10 |
Semester Final Exam |
1 |
10 |
10 |
Total Workload of Assesment & Evaluation Activities |
- |
- |
24 |
TOTAL WORKLOAD (Teaching & Learning + Assesment & Evaluation Activities) |
26 |
ECTS CREDITS OF THE COURSE (Total Workload/25.5 h) |
1 |